Lee Minho greets Filipinos as the newest addition to the SM Development Corporation (SMDC) family. The country's leading property developer releases an exclusive video greeting from Korean superstar Lee Minho, who was recently named the Most Favorite Actor in the 2023 Hallyu Wave Abroad Survey.

 

SM Development Corporation (SMDC) has always been committed to providing top-quality living spaces to its clients, and they have long held the motto "Home of the Good Guys." For them, this phrase encapsulates their values and principles as a leading property developer in the Philippines. So when it came time to search for a brand ambassador to represent the company, it was important that they choose someone who embodied these same values.

After careful consideration, SMDC found the perfect candidate in Lee Min Ho, a beloved South Korean actor and heartthrob. As a prominent figure in the Hallyu wave (the global popularity of Korean entertainment and culture), Lee Min Ho has a massive following that transcends borders and cultures. But it's not just his good looks and talent that won SMDC over; it's his reputation as a genuinely good person.

 

SM Development Corporation (SMDC), one of the country's top property developers, has launched its newest advertising campaign, and it's got a superstar endorser - Korean actor Lee Min Ho.

According to Lee Min Ho, "I'm honored to be part of the SMDC family. It's very important for a person to have a space to call home." He also expressed his gratitude for being able to influence home buyers in owning their own homes.

 

A rosy outlook is seen in the real estate sector as the Philippine economy enters a period of more robust level of activity. While the pandemic inevitably reshaped the real estate landscape in terms of new buyer considerations and product formats, it remains the most reliable store of value for those looking to protect and grow their money.

Opportunities certainly come plenty with the economic rebound, improved business and consumer confidence, and increasing overseas Filipino workers’ remittances. For the residential sector, particularly for the Metro Manila market, none can deliver a more reliable value proposition like SM Development Corporation (SMDC)’s Glam Residences. Yet what makes this dazzling high-rise development one of the brightest stars in Quezon City, and why is it the wisest choice for those looking to place their money in real estate?

The center of all action
Quezon City is not just dubbed as the “City of Stars” because of the many disciples of art and players in the entertainment and media industry it houses. It’s Metro Manila’s biggest city in terms of landmass, and the country’s most distinguished metropolis in terms of earnings.

 

A home, to which one can call their own, is one of the most fundamental human needs for survival. In building one’s family, buying housing or investing in property is often a crucial discussion that takes into consideration price, location, amenities and even the environment as these all impact the way people and families live and grow and how communities thrive in the long-run.

Recently, the many changes brought by the COVID-19 pandemic has caused Filipinos to reassess the way they live, work and reside. The topic on home ownership and residential space has only become much more prominent as its impact towards one’s physical, social and emotional wellbeing was emphasized when companies shifted to work-from-home setups and schools introduced blended learning. It has become likely that up and coming homeowners are looking for new and affordable housing that responds to the new realities of school and work, as well as a healthier and more self-sufficient lifestyle.

Luxury and a premium lifestyle only come from one of the best who offers life at its best.  

When you reach a certain level of success in life, many expect for it to reflect in one’s lifestyle — from the clothes and accessories, you wear to the car you drive, and ultimately, to the address that you live in.

For many, Makati City is still the premium address of choice because of the allure of city living, and easy access to fancy restaurants and luxury retail establishments.

Amidst the tall buildings off Ayala Avenue is Air Residences, a modern residential high-rise developed by SM Development Corporation (SMDC), that offers opulent comfort with signature amenities that bring you to the doorstep of success.

A world-class development like no other

Air Residences was awarded the Best High-end Condo Interior Design at the 7th Philippine Property Awards last year and the Best High-rise Condo Interior Design (Philippines) at the 2019 Asia Property Awards.

The accolades truly show as soon as you enter its doors. The grand lobby’s high ceiling, dark-colored tiled floors, mood lighting fixtures, and extravagant furnishings all come together to remind you of luxury hotels around the world.

Nothing wraps up this hotel-like experience more than the cordial welcome of the doorman and the hospitality of the receptionist. The elegant furnishings and lounges are perfect not just for receiving guests or for waiting for a ride to your next meeting, but for locking in a lasting first impression on those who matter.

A lifestyle that propels your dreams

Find work-life balance and retreat to the comfort of the two-level amenity deck that’s only a few steps away from your doorstep — from sophisticated pavilions and terraces where you can simply relax, to lush gardens and inviting swimming pools where you can host celebrations with family and friends.

Push your limits and reach your maximum capacity in the many fitness amenities, where much-deserved workout sessions await you. There’s also a jogging trail, as well, surrounded by beautiful landscaping, where you can go for energizing runs whenever you need one. For days that you need to find peace, there is a yoga lawn to allow you to immerse yourself into focused and quiet workouts. However, if you feel like letting loose, there’s a game alley that provides unlimited bonding opportunities over table tennis, billiards, and more.

Each unit is designed for the wants and needs of an urban professional. Air Residences has 59 floors offering various types of units to fit both the space and budget that’s right for you — from studio units to one and two-bedroom units, all with spectacular views of the city and intricate details that spell elegance and sophistication.

No better time to invest than now

First-class amenities paired with a distinct location, and its proximity to Makati’s future subway system are what makes this property a sound investment. Whether you plan to make it your home, or to lease it out for extra income, great capital appreciation awaits you, either way, considering the Philippine property market steadily improving this year.

A recent Colliers Philippines report said there is foreseen growth in the housing sector in 2022. “We see the economic expansion supporting demand in the residential sector.” The report said the rental market is also seen to recover in the next 12 months, with the steady influx of foreign professionals, and with more companies welcoming back their employees.

This year sees the completion of various government infrastructure projects, which give property developments like Air Residences, strategically located close to the planned Makati subway, not just added convenience, but added investment benefits for its residents.

For those who might want to lease out their units, SMDC has made it easier for interested buyers through a worry-free leasing experience with SMDC Prime Key Leasing.

The best part is that these are all within your reach — right here, right now. Air Residences is a ready-for-occupancy (RFO) property, which means you can move in as soon as the paperwork is settled. With SMDC’s Early Occupancy Program (EOP), one can start enjoying the benefits of living at Air Residences with simply a 5% downpayment.

For more information about SMDC’s Air Residences, visit their official website at https://smdc.com/properties/air-residences/.

Kwento Ni Toto shares the latest with SM Supermalls as they launch their Shop and Win Promo, their biggest and grandest promotion that will sure entice 10 lucky shoppers to have a chance in owning and experience star-life condo living.  SM Supermalls, the country's largest shopping mall operator, and SM Development Corporation, the leading real esate company in the Philippines, joins together to give away 10 fully-furnished condominium units in prime locations.

To join, one need only to shop or dine for a minimum of P1,000 single or accumulated purchase in any of SM Supermalls’ 56 mall locations nationwide including SMDC Jazz and Sun Mall. Shoppers simply present their receipt/s along with their E-Plus Loyalty card, SM Advantage card, SM Prestige card or BDO Rewards card for an e-raffle entry. Double e-raffle entries will be given with the use of the E-Plus Loyalty card.