Press Release
Last year's top-4 in the mens' race will once again be on the startline to fight for the win at KMD Challenge Copenhagen - the biggest iron distance race in Northern Europe and second largest in the Challenge Family.

KMD Challenge Copenhagen has developed into the biggest annual sports event in Denmark and one of the biggest iron distance events in the World. The 2,000 athletes, the over 150,000 spectators and the beautiful course in the heart of a major European capital make this a giant event.

Almost sold out for iron distance event - triathlon party 3rd year in a row KMD Challenge Copenhagen only has a few slots left this year and 2,000 athletes will start the race from the lagune with a 3,8 km swim at Amager Beach Park, head through Copenhagen and north at open roads and rolling hills on the two looped 180 km bike course before heading out on the marathon course by the Copenhagen habour front where 150,000 spectators will create a true triathlon party.

KMD Challenge Copenhagen has developed into the biggest annual sports event in Denmark and one of the biggest iron distance events in the World. The 2,000 athletes, the over 150,000 spectators and the beautiful course in the heart of a major European capital makes this a giant event.

"Iron distance triathlon is very special and has an energy and a soul like no other sports. The combination of some of the fittest athletes in the World competing alongside 'ordinary' people makes iron distance triathlon a tale of big performances and personal victories and is a place for the big emotions and life changing experiences. When all the emotions, the suffering, the tears and the personal fights are unveiled at the finish line is a unique place to be and magic appears again and again," Thomas Veje Olsen says.

Fast, Danish runners wants to top the podium The men's race have top-4 from last year back fighting it out for the win in the Copenhagen streets. Only two minutes separated all four men last year but is was Aussie Tim Berkel who snathed his second consecutive win only 35 seconds in front of Dane Jimmy Johnsen. The two had battled out a nerve wrecking final run shoulder to shoulder, testing each others limits late in the run before Berkel broke away on the final few kilometers to take the win. Jimmy Johnsen was second and took home the Danish Championship title while Croat Dejan Patrcevic took 3rd just in front of the fast runner, Mads Vittrup-Pedersen who clocked a race best marathon of 2:38:59.

The Danish favorites is once again Johnsen and Vittrup-Pedersen with Berkel and Patrcevic are among the international favorites along with the runner up from 2010 Keegan Williams and Joseph Spindler. Can Berkel three peat or will on of the Danes finally be able to take top honor in the biggest race in Denmark? Both Johnsen and Vittrup-Pedersen are fast on the bike and can run the marathon in the low and mid 2:40'ies. With Vittrup-Pedersen's 2:38:59 is a course record Johnsen managed a 2:44:01 last year.

In the women's race two-time champ Rebekah Keat will not defend her title. The pre race favorites must be: Diana Riesler and Edith Niederfriniger.

The race climaxes in front of the Danish Parliament Building at around 3pm Sunday August 12.

Fun Triathlons are very popular The 'Fun Triathlon' KMD 4:18:4 has been organized since 2010 for those who wanted to try out a short distance and it was an immediate success. This year more than 3.000 will try the sport of triathlon in KMD 4:18:4 in the days leading up to the iron distance race.

"Danes have really embraced the sport of triathlon the last three years. Last year 2,000 Danes tried triathlon in KMD 4:18:4 and we expect 3,000 this year. A 50 % increase in participants really show how popular triathlon has become and with 5,000 athletes competing in the triathlon events this setup is one of the biggest in the World," Race Director Thomas Veje Olsen says.

Triathlon in Denmark this August: - August 12th: Iron distance race KMD Challenge Copenhagen (3,8 km swim, 180 km bike and 42,2 km run). - August 9th and 10th: 'Fun Triathlon KMD 4:18:4 (400 meter swim, 18 km bike and 4 km run).

Last March 30, Spyder, the brand that brought top-quality and high-performance multisport (swim-bike-run) and motorcycling gears in the country, launched its sumer season campaign for a more exciting, super active and healthier summer activities with Spyder-Charge Your Summer 2012.


Spyder hosted the week-long Spyder-Charge Your Summer 2012 mall event where newbies are introduced to the discipline of multisports by offering the highest quality of products to choose from. A wide variety of items like helmets, shades, eyewear, and other protective gears, accessories and products to enable a fun-filled engagement.

The event featured a series of activities to invite the interest of mall-goers. A range of activities including hourly raffles, photo-ops on standees and photowalls, and trivia games were held throughout the whole week to spice up the event. Spyder-charge was conducted against a stage resembling a mountain beach resort to capture that summer ambiance and I think they sure did a pretty good impression with the mall-goers because most of them are taking a second look whenever they passed-by.



Aside from the Spyder products on sale from March 26 to April 1, enthusiasts were also introduced to motorcycling, cycling, and running clinics. Though we weren't there when this things happens it's sure great to know that they made something like this. The clinics were held in partnership with Safety Riders, Team manager of the Philippine Cycling team for SEA Games Edmund Mangaser, and three-time ultramarathon champion and Best Female Triathlete nominee Michelle Estuar, respectively. That was just too bad not to meet them and have some good tips and perhaps guide if we were to pursue triathlete.


Also, it was the conclusion for the Spyder-Charge Your Summer Blogging Contest, as they award to the top three winners of the said contest. Cash prizes and premium items from Spyder and sponsors were given to the winners. The top blogs were featured on the Team Spyder website and the grand prize winner won Php50,000.00 cash prize and an all-expense paid beach vacation for two courtesy of Spyder. Two of the top winners weren't their to claim there winnings so two blogger friends just went on the stage to claim in their behalf.



Spyder also introduced their Spyder Assist Program for the benefits of the Riders. This program offer extra protection to motorcycle riders in partnership with the nation's leading insurance company, Standard Insurance.

This covers the...

1. Personal Life Insurance, covering loss of life or disablement of up toPhp100,000.00
2. Medical reimbursement of up to Php5,000.00 for accident related injuries, including moto-related accidents .
3. Crash replacement policy for damaged helmets during major accidents resulting in damage to the helmets.

These benefits under Spyder Assist are available only with every purchase of any Spyder motorcycle helmet, and are subject to terms and conditions set in the policy.

The Spyder Assist Card may be purchased from authorized dealers together with the purchase of any Spyder motorcycle helmet at a very affordable price of Php150.00. With just this small amount your life will be secured. To register the coverage, the scratch code on the Spyder Assist card must be logged on to www. teamspyder.com/spyderassist. A copy of the policy will be sent via email.

If you have more question about the Spyder Assist Program just visit their site www.teamspyder.com/spyderassist or just simplycall their hotline at 02-8451111.

Spyder-Charge Your Summer is an event of Spyder Helmets and Optics and sponsred by Skechers Go run, No Fear, Gatorade, Sun Cellular, Kawasaki, All Terra Cyclery, and supported by Total Fitness, Multisport, One Sport, Inside Racing, and Weekend Warrior Magazines, takbo.ph, swimbikerun.ph, motorcyclephilippines.com, clickthecity.com, and juice.ph