Wednesday, November 18, 2015

Calata Corp Made a New Guinness World Record with “Lechon Party”


When Lechon becomes the center of attention no one would ever turn their back from it as it is the center piece of every celebrations and gatherings. It is a typical dish laid on the table for every Filipino festivity. The festivity wouldn’t be complete without it. Calata Corporation, one of the biggest agribusiness conglomerates in the country, made the Philippines on top of the world again by breaking the Guinness World Record for the “Largest serving of lechon or roast pork” with its Lechon Party.




 Chopped by more than 50 plus persons armed with chopping knives and aprons, these lechons are then carried to a specialized weighing platform to measure how many kilos have already been chopped and waiting to be served to the awaiting public. Calata Corporation topped the record by serving 4,045 kilos of the country’s well-loved version of roast pork which is the Lechon. Dethroning the previous record holder from Mexico with a served cochinita pibil weighed at 3,094.2 kilos.


As the Calata Corporation celebrated their 16th years in the business, this attempt of breaking the world’s Guinness record is one way of them saying thank you to their partners and patron consumers of their products direct or indirect. According to Joseph Calata, Chairman and CEO of Calata Corporation, “This year, we celebrated our 16 successful years in the business by giving back to the community instead of having a lavish party. This is a very momentous occasion for the Philippines, to break the Guinness World Record for the ‘Largest serving of lechon’.”


The Lechon Party and the announcement of the World Guinness Record representative happened at the Liwasang Aurora of the Quezon City Memorial Circle which is an early Christmas treat for the less privileged residents of Metro Manila and not only that but as a present for the company being the new record holder of the Guinness World Record for the ‘Largest serving of roast pork’.

CALATA CORPORATION
Event : Lechon Party (breaking the world record)

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