DITO Telecom Celebrates Heartfelt Connection With Dingdong and Marian as Ambassadors
Toto
11:36:00 PM
In a move that echoes the strong connectivity and love shared by Filipino families, DITO Telecommunity, the leading mobile network in the Philippines, proudly unveils its latest campaign, "DITO SA PUSO KO." This heartwarming initiative celebrates the deep bond between DITO subscribers and the brand, with the endorsement of none other than the beloved couple Dingdong Dantes and Marian Rivera.
As DITO secures its position as the number one mobile network in the Philippines, the launch of "DITO SA PUSO KO" marks a significant milestone. This campaign, featuring Dingdong and Marian, not only celebrates their affection for DITO but also highlights the company's commitment to providing excellent customer service and innovative digital solutions.
The campaign's centerpiece is a touching online video set to a special rendition of the classic Filipino song "Dito Sa Puso Ko." This video captures the essence of DITO's achievement as the top-rated mobile network, as recognized by Ookla, a global authority in network intelligence and connectivity.
Evelyn Jimenez, DITO's Chief Revenue Officer-Consumer, expressed gratitude for the overwhelming support from DITOzens: "Our newest campaign isn't just about showcasing our products and services; it's about celebrating the mutual love that we have with our millions of DITOzens."
The addition of Dingdong and Marian, affectionately known as DongYan, as brand ambassadors underscores DITO's dedication to connecting with Filipinos across the nation. Jasper Evangelist, DITO's Brand and Marketing Director, emphasized the couple's influence: "Dingdong and Marian are icons that inspire positive change and growth across diverse communities."
The addition of Dingdong and Marian, affectionately known as DongYan, as brand ambassadors underscores DITO's dedication to connecting with Filipinos across the nation. Jasper Evangelist, DITO's Brand and Marketing Director, emphasized the couple's influence: "Dingdong and Marian are icons that inspire positive change and growth across diverse communities."
The online video of "DITO SA PUSO KO" depicts Dingdong and Marian as the catalysts for spreading love and connectivity. Through their charm and charisma, they embody the essence of DITO's mission—to empower and connect Filipinos nationwide.
Reflecting on DITO's journey, Jimenez acknowledged the initial challenges of breaking into the market but emphasized the company's growth and success: "We only started with thousands of subscribers, and now, after three years, we have millions of DITOzens who love and trust our brand."
Moving forward, DITO remains committed to providing consistent customer satisfaction and value-driven products. As Jimenez concluded, "Embracing this achievement with grateful hearts, we also acknowledge that this is just the beginning of our journey."
In essence, the partnership between Dingdong Dantes, Marian Rivera, and DITO Telecom symbolizes the strong connection between family, connectivity, and the pursuit of excellence. As the nation's top mobile network, DITO continues to strengthen its bond with Filipino families, embodying the sentiment: "DITO sa puso ko!"
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