Showing posts with label updates. Show all posts
Showing posts with label updates. Show all posts

2025/03/15

‘The Kingdom’: A Metro Manila Film Festival Entry That Reimagines Philippine History

3/15/2025 11:05:00 PM




Here's my late review of the MMFF entry "The Kingdom"

What If History Took a Different Turn?

The Kingdom, one of this year’s standout entries in the Metro Manila Film Festival, dares to explore an intriguing question: What if the Philippines had never been colonized? The film presents an alternative reality where the country remained under the rule of pre-colonial leaders—Lakans and Rajahs—across Luzon, Visayas, and Mindanao.

With a powerhouse cast led by Vic Sotto, The Kingdom transports audiences into a visually striking world that reimagines the nation’s cultural roots. It breathes life into long-forgotten traditions—gestures like pagmamano (a sign of respect for elders), ritual handwashing before meals, the influential role of babaylan (spiritual leaders), and pagtutunggali, a form of combat used to settle disputes.





The Cast and their Roles

The movie is indeed a powerhouse cast, with each actor bringing their character to life in an interesting way. Here are the actors and their played characters. In addition is some of their quotable lines. 

Vic Sotto - Lakan Makisig Nandula
"Sa tanda kong ito, hindi pa rin ako sanay sa bigat ng ginto sa'king ulo."

Piolo Pascual - Sulo/ Sulayman Tagum
"Mahirap makita ang katotohanan kapag nasa itaas."

Sue Ramirez - Dayang Lualhati Nandula
"Ngiti ang kabilang mukha ng pighati."

Sid Lucero - Magat Bagwis Nandula
"Magkabangga man tayo ng paniniwala, lahat tayo kung hindi man kapatid, anak."

Cristine Reyes - Dayang Matimyas Nandula
"Balang araw, ipapahamak ka ng bulag mong katapatan."

Nico Antonio - Tarek
Iza Calzado - Rosa
arthur acuña - Carpio
Ruby Ruiz - Silayan Hil-um
Zion cruz - Felipe


The Portrayal, the Picture, and What Stands Out

Throughout past Metro Manila Film Festivals, Vic Sotto has been a staple in the comedy genre, rarely venturing into other territories. This time, however, he takes on a different challenge. Despite aging gracefully, his performance remains top-notch, bringing depth to his character. Of course, true to form, he still manages to slip in a few well-timed comedic lines—effortlessly and naturally.

Sue Ramirez delivers a convincing portrayal of a Dayang betrothed to a foreign prince. Her performance, much like her previous roles, is simple, sincere, and engaging. She brings an air of authenticity that makes her character believable and relatable.

Piolo Pascual steps into the role of Sulo (Sulayman Tagum), a character shrouded in mystery and consumed by deep-seated rage. He embodies the role with intensity, reminiscent of his performances in Dekada ‘70 and other films that explore similar themes of anger and inner turmoil. His presence alone adds weight to the film’s narrative.

Cristine Reyes takes on a particularly challenging role, balancing two contrasting personalities—an angelic, dutiful daughter seeking her father’s approval and an ambitious, power-hungry woman who believes she is destined for the throne. Her performance keeps the audience intrigued, making us wonder what more she has to offer in future roles.

The supporting cast also deserves recognition, as each actor brings authenticity and energy to their respective characters, contributing to the film’s immersive atmosphere.

If there’s one aspect where the film could have done more, it’s in executing large-scale battle scenes. The grandeur of war sequences could have been better managed, with more dynamic camera angles and choreography to elevate the intensity of these moments.

A Deep Dive into Forgotten Traditions

One of the film’s greatest strengths is its dedication to reviving ancient Filipino customs. It reminds viewers how deeply our ancestors valued respect, honor, and community. Even the intricacies of royal succession and burial rites are carefully depicted, offering a glimpse of a heritage that could have evolved differently without foreign intervention.

However, while The Kingdom excels in storytelling and cultural representation, its fight choreography could have been more gripping. The action sequences, though pivotal to the plot, sometimes lack the intensity expected of epic battle scenes. Despite this, the film’s exploration of socio-political themes remains its strongest asset.

Themes That Resonate Today

Although set in a fictional pre-colonial era, The Kingdom subtly mirrors modern Philippine society. The film tackles themes that remain relevant today:

Power Struggles – The battle for control among leaders reflects the political rivalries that still shape the nation.
Sibling Rivalry – The tension between royal heirs vying for power is a reminder of family disputes over authority and inheritance.
Class Divide – The stark contrast between the elite and the common folk highlights social inequalities that persist to this day.
Corruption – Even in an imagined ancient society, the ruling class struggles with corruption, making the story feel all too familiar.
Tradition vs. Reform – The Lakan’s internal battle between upholding traditions and embracing change echoes today’s cultural debates.
Family and Honor – At its core, the film underscores the Filipino values of dignity, honor, and loyalty to family, even in the face of adversity.

A Reflection on What Could Have Been

The Kingdom challenges audiences to consider an alternate history. How would the Philippines have developed without colonization? Would its people have forged a stronger, uninterrupted cultural identity? The film doesn’t provide definitive answers, but it sparks meaningful reflection.


 

Thoughts About the Whole Film

The film may not be as perfect as most of us expects based on western big film companies, The Kingdom is a compelling blend of historical speculation and cultural appreciation. It doesn’t just entertain—it educates and inspires. By reimagining the country’s past, the film offers a fresh perspective on what it means to be Filipino.

For those eager to explore an alternate history of the Philippines, The Kingdom is a must-watch. It reignites pride in pre-colonial traditions and reminds us that our identity is shaped as much by what we have lost as by what we still hold dear.

Catch The Kingdom in theaters during the Metro Manila Film Festival, and immerse yourself in a world of what-ifs and what-could-have-beens.

For more film features and entertainment updates, visit www.kwentonitoto.com.









2025/03/14

Kim Chiu & Paulo Avelino’s Sweet Chemistry in ‘My Love Will Make You Disappear’

3/14/2025 10:30:00 PM



The Dolphy Theater at ABS-CBN buzzed with excitement as Kim Chiu and Paulo Avelino took the stage for the press conference of their highly anticipated film, "My Love Will Make You Disappear." Fresh from their hit teleseryes, the two looked effortlessly comfortable together, sharing smiles, laughs, and playful glances that had fans swooning.

 


Throughout the event, Kim and Paulo’s chemistry was undeniable. Kim, ever the lively storyteller, teased Paulo about his serious demeanor, while Paulo countered with his signature wit. At one point, Kim casually rested her hand on Paulo’s arm while he was speaking—a simple gesture, yet enough to make the crowd giggle in delight. Their easy banter made it clear: this wasn’t just another rom-com but a film built on real connection.


 

Kim couldn’t hide her excitement, saying, "Sobrang thankful ako sa Star Cinema for giving us this opportunity. Ang saya kasi hindi lang dito, pati sa ibang bansa, mapapanood ito." Paulo, on the other hand, admitted he was pleasantly surprised by the film’s international reach. "Ang daming bansa pala! Hindi ko in-expect na ganito kalawak. Sana suportahan nila," he shared.


 

In "My Love Will Make You Disappear," Kim plays Sari, a woman who believes she’s cursed—every man she loves mysteriously vanishes. Paulo plays Jolo, a heartbroken landlord who gets entangled in her world. Their story, a mix of romance, mystery, and comedy, promises a fresh take on love and fate.

Fans won’t have to wait long, as the movie hits Philippine cinemas on March 26, this will be followed by international screenings in Australia, New Zealand, Singapore, Malaysia and Brunei on March 27. It will then premiere in the United States, Canada, Saipan, Guam, Hong Kong and Macau on March 28. Viewers in Italy, the United Kingdom, Ireland, Malta, Finland and France can watch the film starting March 29, while the Middle East release is set for March 30. The movie will then arrive in Austria on April 5 and in Cambodia on April 18. 




With Kim and Paulo’s undeniable charm both on and off-screen, this film is set to be a heartwarming, magical ride.

2025/03/10

What’s New on Netflix in April 2025: Must-Watch Originals You Can’t Miss

3/10/2025 12:05:00 AM



Netflix is rolling out a fresh batch of exciting originals this April, covering everything from sci-fi thrillers and intense dramas to laugh-out-loud comedies and captivating documentaries. Whether you’re into mind-bending anthologies, medical dramas, or high-octane action, there’s something for everyone.

Let’s dive into the must-watch Netflix Originals coming this month.

Black Mirror (Season 7) – April 1

Brace yourself for more unsettling yet thought-provoking stories as Black Mirror returns for its seventh season. One of the highlights is a follow-up episode to USS Callister, one of the most memorable entries in the anthology’s history. Expect eerie sci-fi scenarios that challenge modern technology’s impact on humanity.

Heavenly Ever After (Season 1) – April 1

K-drama fans are in for a celestial journey with Heavenly Ever After, starring Kim Hye-ja and Son Suk-Ku. This heartwarming fantasy series follows a woman’s ascent to the afterlife, where she seeks to reunite with her long-lost husband. Prepare for an emotional ride filled with love, fate, and supernatural elements.

Resident Playbook (Season 1) – April 1

From the creators of Hospital Playlist comes Resident Playbook, a fresh medical drama centered on the lives of doctors navigating their residency. With a mix of humor, emotional depth, and intense medical cases, this spin-off promises to capture the same charm as its predecessor.

Nimesh Patel: Instant Karma (2025) – April 1

Comedy lovers, get ready to laugh out loud as comedian Nimesh Patel takes center stage in his stand-up special, Instant Karma. Expect sharp, witty observations and hilarious takes on life, culture, and everything in between.

Banger (2025) – April 2

A gripping French drama, Banger follows a former DJ who is pulled into a dangerous mission by French Intelligence. His task? Silencing a rising rival in the music scene. This thriller combines music, espionage, and high-stakes drama for a unique cinematic experience.

Devil May Cry (Season 1) – April 3

The legendary demon hunter Dante makes his Netflix anime debut in Devil May Cry. Directed by Adi Shankar, this series is packed with action, stylish combat, and a gripping storyline inspired by the hit video game franchise.

Pulse (Season 1) – April 3

Pulse takes viewers into the chaotic world of a Miami hospital just as it braces for a massive hurricane. Starring Justina Machado, Willia Fitzgerald, and Colin Woodell, this medical drama blends fast-paced emergency room action with intense personal struggles.

Karma (Season 1) – April 4

Fate intertwines six lives in the gripping K-drama Karma, where every decision leads to unforeseen consequences. This psychological thriller explores the complexities of human destiny, making it a must-watch for fans of thought-provoking dramas.

How to Sell Drugs Online (Fast) (Season 4) – April 8

The German hit series returns for its final season as the digital drug trade reaches its climax. Will the main characters outsmart the system, or will their high-risk empire come crashing down? Expect tension, surprises, and an explosive conclusion.

The Clubhouse: A Year with the Red Sox (Season 1) – April 8

Baseball fans can step inside the world of the MLB team in The Clubhouse, a documentary chronicling a year with the Boston Red Sox. From locker room talks to game-day action, this series offers an exclusive look at life inside one of baseball’s most iconic franchises.

Frozen Hot Boys (2025) – April 10

This quirky Thai comedy follows a passionate teacher and his students as they enter an intense snow-sculpting competition in Japan. Full of laughs and heartfelt moments, Frozen Hot Boys is a feel-good film that celebrates perseverance and friendship.

Kian’s Bizarre B&B (Season 1) – April 15

South Korea delivers another offbeat reality series with Kian’s Bizarre B&B. Contestants must navigate the unpredictable world of a one-of-a-kind bed and breakfast filled with eccentric challenges and surprises.

The Glass Dome (Season 1) – April 15

Sweden’s latest crime thriller, The Glass Dome, unravels a web of secrets surrounding a mysterious, reflective dome. This series delves into crime, suspense, and the hidden connections between its intriguing characters.

Project UFO (Season 1) – April 16

Aliens land in Poland, and nothing is ever the same in Project UFO, a gripping sci-fi drama that explores the social and political ramifications of extraterrestrial contact.

Ransom Canyon (Season 1) – April 17

Set in the rugged landscapes of Texas, Ransom Canyon is a romantic drama starring Josh Duhamel and Minka Kelly. Power struggles, love, and hidden pasts collide in this sweeping tale of passion and intrigue.

iHostage (2025) – April 18

Inspired by true events, iHostage follows Bobby Boremans as he navigates a high-stakes hostage crisis. This Dutch thriller is a must-watch for fans of intense, suspenseful storytelling.

Pangolin: Kulu’s Journey (2025) – April 21

From the director of My Octopus Teacher, this documentary tells the heartwarming story of Kulu, a baby pangolin rescued after a sting operation in South Africa. Through stunning cinematography, the film highlights the conservation efforts to protect one of the world’s most trafficked animals.

Bullet Train Explosion (2025) – April 23

Japanese action cinema gets a high-speed boost with Bullet Train Explosion, directed by Shinji Higuchi. Expect pulse-pounding sequences, intense drama, and a gripping storyline that redefines the genre.

You (Season 5) – April 24

The final season of You brings Joe Goldberg’s twisted journey to an end. Will he finally face justice, or will he slip away once more? With unpredictable twists and psychological tension, this season promises to be the most gripping yet.

Havoc (2025) – April 25

Tom Hardy takes the lead in Havoc, an action-packed thriller directed by Gareth Evans (The Raid). Expect relentless fight sequences and a gritty underworld plot that keeps viewers on the edge of their seats.

Pokémon Horizons: The Search for Laqua (Part 2) – April 25

Pokémon fans can continue the journey with The Search for Laqua, as new challenges and adventures unfold in this latest chapter of Pokémon Horizons.

Astérix & Obelix: The Big Fight (Season 1) - April 30

A vibrant French animated series that playfully reimagines the epic adventures of the legendary comic duo.

The Eternaut (Limited Series) – April 30

Closing out the month, The Eternaut takes viewers on a dystopian adventure filled with survival, intrigue, and sci-fi thrills. This Argentinian series is a bold, visionary adaptation of the classic comic.

Final Thoughts: A Stacked April for Netflix Fans


April 2025 is bringing a stellar lineup of Netflix Originals, from gripping dramas and thrilling sci-fi to hilarious comedies and action-packed adventures. Whether you’re a fan of dark anthologies like Black Mirror, emotional medical stories like Resident Playbook, or epic action like Havoc, there’s plenty to binge.

So, grab your popcorn and get ready for an exciting month of entertainment on Netflix!

2025/02/28

#ColorsInBloomAtSM: A Burst of Color, Culture, and Celebration

2/28/2025 01:28:00 AM



This year’s Panagbenga has been nothing short of a color spectacle showcasing Baguio’s arts and culture. 

🌸✨ Vibrant colors, joyful smiles, and cultural pride! 🎉 The Panagbenga 2025 celebration comes alive with stunning performances, festive outfits, and creative floral displays. #ColorsInBloomAtSM 🌺🌻


One striking piece is a dynamic lightning bolt, expertly crafted from brilliant yellow and blue tile fragments. This work honors Baguio photographer and artist Kidlat de Guia, who passed away in Madrid, Spain.



An onlooker admires the captivating pieces at The Mighty Bhutens Art Exhibit, a key highlight of the event that brings the spirit of the Cordilleras to life.


A key highlight of the event, The Mighty Bhutens Art Exhibit, brings the spirit of the Cordilleras to life through its artistry. This display features works by Kabunyan de Guia, Guiller Lagac, and Oliver Olivete—collectively known as The Mighty Bhutens. Their pieces, inspired by National Artist Kidlat Tahimik, reflect a spontaneous, playful approach that remains true to the rich heritage of the region. 



Savor the flavors of Panagbenga 2025 at the Food Truck Fest! 🍔🌮 A must-visit for foodies, this vibrant gathering showcases mouthwatering delights from local MSMEs, bringing together great food, good vibes, and a feast for the senses! 🌟🚚 #Panagbenga2025



Discover unique handcrafted treasures at the Food & Crafts Fair! From artisanal accessories to local delicacies, it's the perfect place to find one-of-a-kind pasalubong.

The Food and Crafts Fair, running from February 17 – March 03, features local MSMEs presenting a variety of products, including souvenirs, foods, and delicacies. The Food Truck Fest at The Drive offers a unique mix of tastes and flavors from local culinary entrepreneurs. 


Painting Panagbenga memories together! Families join in the colorful fun at Family Art Day, celebrating the festival’s vibrant spirit through creativity and laughter. #Panagbenga2025 #ColorsInBloomAtSM


The Painting Competition at Panagbenga 2025 brings artists together to capture the beauty and spirit of the festival on canvas.


The Panagbenga Festival at the mall was bursting with creativity as participants of all ages embraced the artistic spirit! From vibrant paintings to hands-on family fun, the art activities brought inspiration and color to the celebration. 🎨✨


The Arts and Crafts activity sparks creativity among students from various schools as they repurposed past Panagbenga decors into sustainable art. Families enjoyed bonding at Family Art Day, while friends found inspiration from the scenic Sky Terrace view during the Painting Competition. 


Bringing the Panagbenga 2025 festival spirit to life, cultural performers from various local groups fill the mall with energy, rhythm, and tradition—celebrating the heritage of the Cordilleras in a vibrant display of music and dance.

The shoppers enjoy the Panagbenga spirit and festive atmosphere enriched by music and cultural performances from groups such as Day Eng Cultural Group, University of Baguio BIBAK Ubbun Kaafuan, Paggawisan Tako Am-In from the University of the Philippines-Baguio and Gawis Culture and Arts Ensemble. 



A tail-wagging good time! Pawstival brings together pet lovers and their furry friends for a day filled with fun, games, and adorable moments.

Fur-parents and their beloved companions struts their super style in a fun-filled costume contest. The Pet Pawstival kicked off with a paw-some day of bonding and laughter, creating unforgettable memories for both pets and their devoted owners. 



Guided by skilled artisans, participants discover the beauty of traditional weaving—one thread at a time.

The weaving workshop, led by master weaver Cathy Ekid from Bontoc, shares her expertise in backstrap weaving. With the assistance of the Pasakalye Group of Artists, mall-goers try their hand at this traditional craft, contributing to the preservation of the art of weaving. 



Art that speaks to the soul—visitors find inspiration and meaning in every masterpiece at ‘Hiraya: Dreams in Bloom.

Hiraya: Dreams in Bloom showcased a heartfelt collection of artworks that captured dreams and aspirations through the enchanting beauty of flowers. Featuring over 60 pieces from 48 artists, the exhibit highlighted the incredible talent of prominent Pasakalye artists, blending tradition and creativity in a captivating visual storytelling. 


From loom to runway—celebrating the craftsmanship of our local weavers in the Blooming Weaves fashion show and Exhibit.


Blooming Weaves celebrated Cordillera’s rich weaving traditions through a stunning fashion show and exhibit. Featuring the Fashion Designers Alliance Cordillera, the event blended traditional fabrics with modern, eco-conscious designs. Visitors admired intricate handwoven masterpieces, showcasing techniques like backstrap weaving, pedal loom weaving, and ikat dyeing—each a testament to indigenous artistry. 

Photo Caption: A feast for the senses! Fireworks, glowing lights, and dreamy floral décor come together to create a truly enchanting atmosphere.

Spectacular fireworks, vibrant floral displays featuring a dynamic blend of pastel floral designs, and striking gobo and light installations throughout the mall further enhanced the Panagbenga celebrations. 


Photo Caption: A masterpiece of artistry and agriculture! This year's float parade was a spectacular tribute to the beauty of harvest season.


On February 23, residents and visitors eagerly gathered to witness the highly anticipated Grand Float Parade, featuring 44 beautifully decorated floats that captivated the crowd.

As a hall-of-famer, SM City Baguio presented a non-competing entry, bringing this year’s festival theme, "Blossoms Beyond Boundaries," to life with a stunning design inspired by a cornucopia of bountiful harvests.

###

SM strengthens pivot to solar PVs in support of DOE’s renewable energy goals

2/28/2025 01:15:00 AM



As the world continues to grapple with depleting resources, the need for renewable energy has never been more urgent. Malls, as significant energy consumers, have a unique opportunity to lead the charge towards a greener, more sustainable future by adopting renewable energy solutions that can significantly reduce their environmental impact.

Understanding this, SM has been continuously ramping up its renewable energy initiatives by adopting solutions that lower its carbon footprint. One such solution is the adoption of solar photovoltaic (PV) systems, which provide clean and renewable energy by converting sunlight directly into electricity. This allows SM to reduce its reliance on fossil fuels, lower energy costs, and contribute to a greener environment.

SM City Bataan and its 4,060-piece solar photovoltaic (PV) panels have a peak capacity of 2,376,000 kW.

 

Expanding solar power across SM malls

As of February 2025, SM is nearing full operations for the solar PV systems installed in 45 of its properties across the country, with more slated for retrofitting soon.

SM’s use of solar PV systems is just one of the many ways the company has been taking a more sustainable approach to energy use while supporting the country in achieving its sustainability goals. Its efforts continue to be recognized by reputable institutions both locally and internationally.  

Industry recognition for SM's sustainability efforts

For instance, SM’s flagship mall, SM Mall of Asia, was recognized at the 2024 Energy Efficiency Excellence Awards and Sustainable Energy Awards organized by the Department of Energy (DOE). It won the Sustainable Energy Award for a Private Institution for its solar PV system, which is capable of generating 2.7-megawatts (MW) of peak energy---enough to power 1,790 households for an entire year.

Meanwhile, SM City Butuan was recognized under the New and Existing Building category at the Association of Southeast Asian Nations (ASEAN) Energy Awards 2024 Best Practices Competition for Energy-Efficient Buildings. Endorsed by the DOE to represent the Philippines, the mall was honored for advancing energy efficiency and conservation (EEC) innovations in its design and operations.

Supporting the DOE's Renewable Energy Roadmap

Alongside its efforts to integrate renewable energy sources into its operations, SM is also committed to supporting the DOE in achieving its targets under the Renewable Energy Roadmap 2017-2040, particularly its goal to increase the country's renewable energy installed capacity to at least 20,000 MW by 2040. 


SM City Tanza is one of the 45 SM malls with solar photovoltaic (PV) panels, numbering 2,286 units, which will produce 1,257.30 kW peak solar power.

Public-Private Partnerships for a sustainable future

SM collaborates with partner solar PV system providers under the Energy Regulatory Commission (ERC) Distributed Energy Resources program. These service contracts define the conditions of the partnership, project timelines, and the assigned malls for each provider, aligning with SM's adoption of renewable energy.

"At SM, sustainability is a commitment. Our growing solar portfolio demonstrates our dedication to a greener future for the Philippines, in partnership with the DOE and our valued partners," shared SM Supermalls Vice President for Corporate Compliance Group Engr. Liza Silerio. “Together, we’re not just generating cost savings – we’re shaping a more sustainable future by supporting long-term environmental goals of our partners while contributing to the Philippines’ green transition,” said Green Heat Corporation Director Glenn Tong. Green Heat is one of SM’s solar PV system providers. 


SM City Butuan with its solar photovoltaic (PV) panels.

A model for sustainable development

Beyond its environmental and economic benefits, SM’s implementation of solar PV systems serves as a progressive model for public-private partnerships (PPPs). By collaborating with the DOE, SM gains access to technical expertise and financial incentives while helping the country meet its sustainability goals. This approach promotes innovation, creates jobs, and sets a precedent for other commercial establishments to follow.

DOE's support for sustainable energy development

“The DOE has implemented sustainable energy development strategies and institutionalized national and local capabilities, and we are heartened by the strong support we have received from both the private and public sectors,” said DOE Undersecretary Rowena Cristina Guevara in her opening address at the Sustainable Energy Awards.

To learn more about SM’s various sustainability initiatives, visit www.smsupermalls.com/smcares.

SM Viyline MSME Caravan: Empowering Local Businesses at SM City Baguio

2/28/2025 12:59:00 AM


The much-anticipated second leg of the Viyline Micro, Small, and Medium Enterprises (MSME) Caravan is set to take place at SM City Baguio from February 19-25, 2025, bringing together an exciting array of MSMEs and community members for a dynamic shopping experience. This collaboration between Viyline and SM aims to boost local businesses while promoting community engagement, and the event is poised to be a game-changer for MSMEs in the region. 


Discover unique finds and support local businesses at the Viyline Micro, Small, and Medium Enterprises (MSME) Caravan, happening at SM City Baguio from February 19-25, 2025.


A highlight of the event will be the presence of Viy Cortez, renowned influencer and wife of popular YouTuber CONG TV. Known for her strong online following and influence, Viy Cortez will grace the opening ceremony, adding a touch of excitement and star power to the event. Her involvement in this initiative underscores the significance of the MSME Caravan as an opportunity to elevate the community. 


A variety of delicious food products, like bottled Pork Sisig Barbecue, are available at the Viyline Micro, Small, and Medium Enterprises (MSME) Caravan, which travels to SM Supermalls nationwide.


The Viyline MSME Caravan is more than just a bazaar—it’s a collaborative effort to strengthen the local economy, support budding entrepreneurs, and celebrate the diversity and creativity of the MSME sector. By bringing together small business owners, influencers, and community members, this event nurtures deeper connections and encourages greater consumer engagement. 

The Viyline Micro, Small, and Medium Enterprises (MSME) Caravan cultivates a thriving MSME ecosystem through collaboration, support, and a dynamic showcase of local talent. Photo from the Viyline Media Group.


The success of the first leg of the Viyline MSME Caravan, held at SM City Bataan last January 22 - 29, 2025, has set the stage for a thrilling second installment, and this collaboration with SM City Baguio promises to take things to the next level. With the support of influential figures like Viy Cortez, the event is bound to attract a wide audience, further solidifying the importance of MSMEs in promoting community growth.  


The Viyline Micro, Small, and Medium Enterprises (MSME) Caravan's triumphant first leg at SM City Bataan paves the way for an even more exciting continuation at SM City Baguio. Photo from the Viyline Media Group.


The caravan continues to SM City Dasmarinas from March 19-30, after its SM City Baguio stop (February 19-25, 2025). See the full schedule at www.smsupermalls.com.

Empowering MSME success at SM Supermalls 

SM Supermalls champions MSME growth and sustainability by providing prime retail spaces and high-impact promotions. As home to the country’s largest MSME community, SM offers end-to-end support—from incubation to national expansion—ensuring that local businesses thrive in a highly competitive landscape. 



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