Showing posts with label updates. Show all posts
Showing posts with label updates. Show all posts

2026/03/03

A calendar change, old questions: Why Philippine education keeps falling behind

3/03/2026 12:17:00 AM


The proposal by the Department of Education to shift the basic education calendar from a quarterly system to a trimester format is being framed as a solution to teacher fatigue, disrupted lessons and fragmented learning.

But for many educators and parents, the proposal revives a deeper and more troubling question: why does Philippine education keep changing its structure, yet continue to fall behind?

The planned shift, which would reduce the school year from four grading periods to three longer terms, is still under review and subject to consultations. Education officials say the goal is to give teachers longer uninterrupted teaching time and reduce administrative overload caused by frequent grading cycles.

Critics, however, say the issue goes far beyond how the school year is divided.

From stability to constant adjustment

For decades, Philippine public schools followed a relatively stable system. Before major reforms in the 2010s, students completed elementary and high school within a ten-year basic education cycle, guided by a predictable academic calendar and fewer structural overhauls.

That changed with the introduction of the K to 12 program, curriculum realignments, calendar shifts, and now, another proposed reconfiguration of the school year.

“What we see is not reform, but constant adjustment,” said one public school teacher who asked not to be named. “Every few years, the system changes, but the classroom realities stay the same—or get worse.”

Today’s quarterly system, introduced alongside recent curriculum reforms, was meant to standardize assessment and pacing. Instead, many teachers report that it compressed lessons, multiplied paperwork and reduced time for mastery.

The trimester proposal is now being positioned as a corrective move.

The case for trimesters

Education officials argue that longer instructional blocks could help students focus on lessons without frequent interruptions from exams, breaks or reporting requirements. Fewer grading periods could also mean less paperwork and more time for lesson preparation.

In theory, trimesters allow deeper discussion, project-based learning and better pacing—features often associated with high-performing systems abroad.

But critics say theory has not translated well into practice in the Philippines before.

A familiar pattern of rushed reforms

Education analysts warn that repeated calendar and curriculum changes point to a larger governance issue.

“If the quarterly system was flawed, why was it implemented without enough safeguards?” asked an education researcher from a Manila-based university. “And if trimesters are now the answer, what guarantees do we have that the same mistakes won’t be repeated?”

Teacher groups argue that reforms are often introduced faster than schools can adapt—without enough classrooms, learning materials, or teacher training to support them.

This pattern, they say, raises questions about accountability among policymakers pushing sweeping changes.

Falling behind the region

The concern is sharpened by regional comparisons.

Neighboring countries such as Singapore and Vietnam have shown steady gains in international assessments, built on long-term planning, curriculum stability and strong teacher support systems.

The Philippines, by contrast, has struggled with low learning outcomes, with repeated reforms failing to close gaps in reading, math and science.

Education experts note that successful systems do not rely on frequent structural changes. Instead, they invest in teacher quality, curriculum coherence and consistent policy direction.

“Changing the calendar does not automatically improve learning,” one analyst said. “Without addressing class size, resources and teacher support, it becomes another cosmetic fix.”

A question of leadership

For critics, the trimester proposal highlights a larger issue: whether those shaping education policy fully understand classroom realities.

“The constant revisions suggest decision-makers are experimenting on students,” said a parent leader from Quezon City. “If past reforms didn’t work, accountability should come first—not another overhaul.”

The frustration has fueled a growing belief among educators that some officials pushing reforms are disconnected from schools, raising doubts about whether they deserve the authority they hold.

Call for caution, not haste

Even groups open to exploring a trimester system stress the need for caution.

They are calling on the Department of Education to slow down, release detailed studies, pilot the system properly and weigh long-term consequences before implementing another nationwide change.

“Reform should be evidence-based, not reactive,” said one school administrator. “Students cannot afford another experiment that fails.”

As consultations continue, the debate over trimesters has become more than a discussion about calendars. It is a referendum on how education policy is made—and whether lessons from past missteps are finally being learned.

For many parents and teachers, the message is clear: without deeper study and accountability, changing the schedule may only confirm what years of reforms already suggest—that the system keeps moving, but not forward.

2026/02/28

Showbiz Pulis Marks First Anniversary With Belle Mariano Exclusive, Joel Cruz Live

2/28/2026 12:04:00 AM



One of the highlights of Showbiz Pulis by Abante as it celebrates its first anniversary is an exclusive interview with Belle Mariano. The anniversary special airs Sunday, March 1, at 2 p.m. Also joining the show as a live guest is Joel Cruz, president and chief executive officer of Aficionado, popularly known as the “Lord of Scents.”

Showbiz Pulis is a showbiz talk program that airs online and on teleradio via Abante every Saturday and Sunday at 2 p.m., featuring interviews and discussions on the latest happenings in the entertainment industry.


 

The program can be watched and listened to on the DWAR Abante Radyo Facebook Page, DWAR Abante Radyo YouTube channel, DWAR 1494, SKYCable Channel 85, Converge Channel 79, TCL Smart TV, Blast TV, K5 News FM, Samsung TV Plus, Parasat Cable TV in Mindanao, and Amasian TV North America.

The show is hosted by Abante Tonite Entertainment Editor Roldan Castro, who has served three terms as president of the Philippine Movie Press Club ,Inc.(PMPC). He is also known as the Father of the PMPC Star Awards for Music.


 

In his one year with ‘Showbiz Pulis,’ he was recognized as a Distinct Online TV & Radio Host at the 3rd Philippines Distinct Men & Women of Excellence Awards. He was also recently honored by Philippine Arts Film & Television, Inc. (PAFTA) with the Excellence in Entertainment Journalism award for his valuable contribution to Philippine film and television journalism.

“Regalo ‘yan sa celebration namin sa 1st anniversary ng ‘Showbiz Pulis.’ Thank you sa tiwala ng management dahil 1 buwan lang ang binigay sa show kung magki-click ito or else babu pero umabot na tayo ng isang taon. Maraming salamat sa mga sumusuporta at tumatangkilik ng programa,” Roldan declared.


 

Showbiz Pulis features segments such as ‘Oplan Sita,’ ‘Ronda,’ ‘Showbiz Undercover,’ ‘Showbiz Investigate,’ ‘Fan Zone,’ ‘Video Resibo,’ ‘Cinema Pulis,’ and ‘CCTV’ (Chika, Critic, Tsismis, Viewers).

The Executive Producer of Showbiz Pulis is Jason Gucilatar.

‘Showbiz Pulis’ would like to thank Fernandos Bakeshop for the cake, Bait Lehem-House of Bread, and Kamuning Bakery for joining the celebration.

2026/02/23

One Ilocos Sur: Festival 2026 Draws Record Crowd Across Ilocos Sur

2/23/2026 10:47:00 PM


For 12 days, Ilocos Sur became a center of culture, faith, and community pride as the Ilocos Sur Festival 2026 unfolded across the province. From early morning prayers to late-night concerts, towns and cities came alive with activities that welcomed everyone—farmers and fisherfolk, balikbayans, and younger creatives—into one shared celebration.

 


The festival opened with the Ilocos Sur Trade and Food Fair, where local government units, small businesses, and artisans turned simple booths into showcases of local talent. The Municipality of Caoayan earned top honors for its display, while products such as Double Cacao Delight and ube vinegar drew attention for their creativity. Artisans also demonstrated their skills on site, and the Most Innovative Product Competition highlighted how traditional crafts can find new life in today’s market.

Faith and tradition took center stage during the Eucharistic Celebration and the Los Patrones Procession, drawing clergy, local officials, and devotees in a show of unity. Soon after, the mood shifted as the Grand Parade filled the streets with color and music. Floats and performers from different towns told local stories through vibrant designs, with Sinait, Sigay, and Narvacan winning top awards in the float competition. The parade brought together people from all sectors, turning the streets into one long line of celebration.


 
The festival’s grand opening at Quirino Stadium set the tone for the days ahead. A drone show lit up the night sky, the Provincial Capitol glowed with lights, and performances by Kai Montinola and Kyle Echarri capped the evening. Organizers said the Grand Parade alone drew about 40,000 participants, marking the highest turnout the festival has seen in recent years.








 

The day after, Agri Day had the spotlight shifted to the hands that feed Ilocos Sur—its farmers and fisherfolk—at the Narvacan Farmers Market on 2 February 2026. Tractor floats paraded in style, with Narvacan topping the competition, while Bantay was hailed as “AGRI-Pinaka Productive LGU,” underscoring agriculture as the province’s lifeblood. The festival then extended a warm embrace to its global family through “An Evening with the Balikbayans” at CHAVIT Coliseum, where Ilocanos from abroad were honored for their contributions and enduring love for home, highlighted by the presentation of the Global ONE Ilocos Sur Association (GO ISA).

Alongside heritage, pop culture had its moment with the Esports and Cosplay Competition, where anime, game, and comic characters came alive in cloth and mecha categories judged by Myrtle Sarrosa and fellow enthusiasts. The energy shifted yet again with Bingo Night at Quirino Stadium, as thousands played for big prizes, culminating in a thrilling 100,000 pesos grand blackout win that had the entire crowd roaring.


 

Culture took a bold turn at Tinnatoan: Tattoo Expo, where traditional and contemporary tattoo artists, including Kalinga mambabatok and descendants of Apo Whang-Od, showcased tattooing as living heritage and identity. Honors were given to artists and cultural bearers, and the Best of Show competition spotlighted pieces that fused symbolism with innovation.

From skin art to stage presence, Mister Ilocos Sur 2026 crowned Aries Ronie Patis of Santa Cruz as Mister Ilocos Sur, alongside gentlemen recognized for goodwill, culture, and leadership—proving that modern Ilocano masculinity is built on strength, service, and cultural pride. On the coast, Bangkarera put fisherfolk and racers in the limelight, as boats sliced through the water in multiple race categories—National Open Formula, National Open Panaltagan, Bachola and Rakit, honoring sea-based skills and coastal communities.

The adrenaline did not stop there. A two-day Motocross Competition in the Municipality of Salcedo turned rugged terrain into a playground of speed and skill, featuring categories from 65cc and Ladies Class to the heart-stopping Pro Open race. Riders, brands, and fans came together in a high-octane celebration that positioned Ilocos Sur as a rising hub for extreme sports and adventure tourism.


Inclusivity, beauty, and self-expression took center stage at the Ilocos Sur Pride Queen 2026 Coronation Night, where Luivie Bitongan of Candon City led a court of powerful Pride Queens who turned the CHAVIT Coliseum into a stage of authenticity and courage. Later, Miss Ilocos Sur 2026 crowned Narvacan’s Nathalie Clarin as its new queen, with court members representing tourism and environment, and special awards like Best in Swimsuit and Best in Evening Gown celebrating poise and performance. The Miss Ilocos Sur 2026 Coronation Night recorded 1.7 million views, with online publicity materials reaching up to 855,742 individuals online.


 

Across festival grounds, eighteen municipalities raised their festival archs—towering artworks of wood, craft, and symbolism—with Alilem, Burgos, and Suyo earning top honors for their stunning cultural gateways. The Tribute to Elderlies 2026 then shifted the mood to gratitude, as the province honored its senior citizens, recognized ten distinguished elders, and celebrated tradition-keepers through a cultural dance competition won by Santa.

Meanwhile, the youth lit up the stage in the Street Dance and Showdown Competition, where San Juan reclaimed the championship while Vigan City and Candon City claimed the 2nd and 3rd place respectively. The Showdown Competition was also enjoined by guest artists Maris Racal and Paul Salas.. Gen Z-arzuela brought theater to life with young ensembles updating zarzuela with modern twists, with PPSK from the Municipality of Sta. Cruz, Kayaw Teatro, and Talento Likha leading the winners and individual acting awards highlighting raw talent.

While the Foam Fest: Run and Rave pulled in around 15,000 runners, dancers, and revelers who started the day with Zumba and foam runs and ended it under rave lights with DJs and a high-energy performance from Flow G, proving that fitness and fun make a perfect festival pair. Battle of the Bands turned the province into a live music arena, with The Puppets, Vin & Vin, and Day Ones topping their categories and multiple special awards recognizing the strength of Ilocos Sur’s homegrown music scene.

Service remained at the heart of the celebration through the ONE Ilocos Sur Health Caravan in Galimuyod, where residents received medical and dental services, free eyeglasses, medicines, assistive devices, food packs, and more—showing that true festivals uplift lives beyond the stage. Pammadayaw: Father Jose Burgos Award honored community champions in fields from education and health to arts and innovation, shining a light on quiet heroes whose work transforms everyday life.

As the 12-day festival drew to a close, a Thanksgiving Mass gathered officials, partners, performers, and citizens to reflect on a safe, meaningful, and successful celebration. Later that evening, over 30,000 people attended ONE Ilocos Sur Night, which wrapped up the festivities in spectacular fashion with performances by Arthur Nery, Adie, Yeng Constantino, FitterKarma, Earl Agustin. ISF 2026 content garnered an impressive 46.9 million views and reached 2.7 million people, reflecting the festival’s strong online presence and lasting impact across audiences. The night culminated in a dazzling fireworks display that lit up the sky—sealing the promise of more stories, more memories, and more reasons to say: Agbiag, Ilocos Sur!

2026/02/10

Cyberzone Simplifies E-Waste Disposal, Collects 14,000+ kg Through Drop-Off Points

2/10/2026 09:24:00 AM


Good Habits Made Accessible by Cyberzone

Truly embodying the Cyberzone #TechWeLikeZoneWeLove promise, we’re continuing to make responsible tech disposal easy and accessible, right where people already are: inside SM Supermalls. Cyberzone, in partnership with SM Cares, helps turn e-waste disposal into a simple, safer habit through dedicated drop-off points rolled out nationwide in partnership with Smart Communications and PLDT Home, beginning in June 2024.

 


Across participating SM Supermalls, these collection bins give mallgoers a clear, accessible place to drop off old gadgets and broken electronics that are in need of proper disposal. Instead of ending up in drawers or landfills, e-waste can be responsibly handled through a system designed for everyday convenience and better environmental discipline. 14,327 kg Properly Collected and Segregated 




Since the partnership began, Cyberzone’s E-Waste Collection Drop Boxes have helped gather 14,327 kg of electronic waste across 89 SM Supermalls, 69 of which are located in the Cyberzone area. This ensures materials are properly collected and segregated for responsible handling. Serving as a reflection on the growing community habit made easier through clear drop-off points and a consistent, accessible mall experience. 




“We take pride in being the go-to tech destination for shoppers,” said Patrick Pacla, Vice President for Cyberzone Operations and Marketing at SM Supermalls. “But as gadgets evolve, so does the need to dispose of old electronics responsibly. Everyone has a role to play, and Cyberzone is committed to making it simpler and safer to do the right thing, so tech does not end up harming the planet.”

Curious about what happens to your broken and old devices after dropping them in e-waste collection bins at Cyberzone and SM Supermalls? Watch this video:

https://youtu.be/jSsJkP8rGMQ?si=6a4tu1LL2oQBFWBY

Sustainability Built to Grow Through Partnerships 




Our dedication to responsible tech consumption is built for the long run. Cyberzone and SM Cares, together with Smart Communications and PLDT Home, will continue expanding e-waste collection bins as new malls open. Today, drop-off points are available in Cyberzone branches and SM Supermalls, helping move communities closer to an #SMWasteFreeFuture.

For updates, follow SM Cyberzone on Facebook, Instagram, and TikTok.

And for immersive tech experiences and always something exciting to discover, Cyberzone #TechWeLikeZoneWeLove keeps you on the loop, in-store and online.

Visit www.smcyberzone.com for more information.

Feel the Luck at SM Supermalls

2/10/2026 09:06:00 AM


 

This February, SM Supermalls marks Chinese New Year and Valentine’s Day with a month-long celebration centered on love, luck, and memorable mall experiences. Shoppers can welcome the Year of the Horse with festive finds, romantic activities, and prosperity-themed events designed to make every visit meaningful.




Discover love and luck at the Lucky Feels Bazaar (February 1–28)

Step into the heart of the celebration at the Lucky Feels Bazaar, a unified Chinese New Year and Valentine’s Day pop-up bazaar that blends romance and prosperity in one exciting space.

Whether you are looking for giftables perfect for expressing love or just exploring lucky charms, trinkets, and prosperity-themed finds to attract good fortune for the year ahead, this is where heartfelt gestures meet auspicious beginnings—all in one stroll! 


Step into festive photo-worthy Lucky Feels installations (February 1-28)

Get into the celebration the moment you arrive as SM Supermalls transforms with vibrant Lucky Feels installations. Enjoy romantic Valentine’s spots (February 1–15) early in the month, then watch the mall shift into bold and joyful Chinese New Year themes (February 16–28) as the celebration continues. Walk through eye-catching entrance arches, spot playful entrance stickers, admire festive hanging decorations, and strike a pose at curated photo spots. 


Shop, snack, and play at Bites and Buys (February 1–28)

Experience a marketplace that’s anything but ordinary at Bites and Buys. This lively space brings together artisanal crafts, cutesy collectibles, and yummy treats loved by Gen Zs and trend hunters alike. Join the fun by trying the claw machines and score a chance to win your zodiac bestie—because luck should always come with a little play.

Capture and Snap the Lucky Feels (February 1–28)

Don’t miss the Snap the Lucky Feels photo spot, featuring a vibrant money tree adorned with ang paos, beautifully paired with a Valentine’s Day-inspired setup! It’s the perfect backdrop to capture moments of love, luck, and festive joy—ready for sharing with friends and family. 

 

Taste and trend with #CNYMustTry (February 16–28)

From tikoy to TikTok, celebrate Chinese New Year the modern way with #CNYMustTry. Indulge in classics such as dumplings, tanghulu, milktea, and more. It’s your go-to guide for celebrating traditions—on your table and on your feed!

Experience even more festive fun at select SM malls 



 

At select SM malls, the celebration doesn’t stop at shopping and photo moments—it comes alive through a series of exciting activities designed to spark joy, luck, and shared experiences. Feel the festive energy as dragon and lion dance performances, led by a charming dragon and lion, bring movement and music to the mall on Feb 17 / 20-22. 



Extend the fun online by trying the Fortune Filter on TikTok from February 1–28 and discover what kind of luck awaits you this season. Back at the mall, test your skills and your fortune at

the Unlock Lock games happening on February 17–22, where exciting prizes await lucky winners.

For family-friendly moments and photo-worthy encounters, don’t miss the Chinese mascot meet and greet, perfect for creating cheerful memories with loved ones. Cap off the celebration with a spectacular finale as the sky lights up during the CNY 2026 fireworks, ending the season on a high and lucky note. 


Feel the love.Chase the luck. Celebrate it all at SM Supermalls.

Make this season extra special by celebrating where love, luck, and community come together. Visit your most loved SM Mall, experience the Lucky Feels, and create maxed out memories worth sharing.

Leap into lucky vibes this Year of the Horse—only at SM Supermalls!

For the full schedule of activities and participating malls, visit www.smsupermalls.com. Or, you can follow @SMSupermalls on social media for the latest updates, must-try finds, and festive surprises.

SM Prime Builds Toward a Smarter, Cleaner Energy Future

2/10/2026 08:41:00 AM


SM Prime Holdings, Inc. (SM Prime) advances its push for sustainable property development by delivering low-carbon office spaces and climate-smart retail environments, supported by energy-efficient systems, on-site renewable solutions, and long-term strategic partnerships.

(Photo caption) A sustainable future for all. The iconic SM Mall of Asia, the world's 6th largest mall, has become a sustainable retail shopping destination. Its physical and economic resilience stands as a testament to SM Prime’s commitment to sustainable business strategies.


From efficiency to impact

SM Prime has implemented programs such as lighting upgrades, improved air conditioning and ventilation systems (ACVS), and optimized building management systems since the 1990s —significantly reducing emissions, proving that energy efficiency delivers environmental and economic benefits. In 2024, SM Supermalls reduced electricity use by 38%, avoiding 156,736 metric tons of greenhouse gas emissions (GHG) and saving ₱2.3 billion.

In the recently concluded 5th Energy Efficiency Excellence Awards of the Department of Energy (DOE), SM Prime’s business units, namely, SM Supermalls, SM Offices, and SM Hotels, was awarded multiple Certificates of Excellence.


This success reflects collaboration among engineering teams, service providers, tenants, and customers, driven by the company’s leadership and commitment to the SM Green Movement.


Renewable energy milestones

Guided by its goal of Net Zero by 2040, SM Prime is making decarbonization practical, reliable, and scalable. At SM City North Edsa, it recently celebrated a milestone for clean energy in the country, with 59 properties generating a combined 100 megawatts (MW) of on-site renewable energy—one of the largest solar capacities among property developers in the Philippines. 



(Photo caption) A historic 100MW milestone. At Quezon City, the SM North Edsa, the first Philippine mall to use clean energy with rooftop solar photovoltaic systems, continues to deliver SM Prime’s people-centric sustainable retail spaces.

Today, more than 50% of energy use across SM Supermalls comes from renewable sources, supported by partnerships with Aboitiz Renewables, TotalEnergies, Citicore Renewable Energy Corporation, and leading solar providers. This collaborative approach empowers communities while building a safer and more sustainable future. Working with WWF-Philippines, SM Prime has committed to the Science-Based Targets initiative (SBTi) and is working towards its near and long-term targets.

Retail architecture working with nature

At the heart of SM Prime’s energy strategy is the creation of sustainable, resilient spaces that enrich experiences for the community. Across its malls, SM integrates passive design elements—high ceilings, large atriums, skylights, open spaces, and natural ventilation—reducing daytime energy consumption while offering brighter, breezier, and more welcoming spaces for relaxation, dining, and shopping. 



(Photo caption) Technology meets nature. In SM City East Ortigas, natural light brightens the food hall, and retrofitted lighting produces significant energy savings.

Smart solutions such as motion-sensor escalators, solar-powered outdoor spaces, and energy-conscious cooling systems make SM Supermalls a top retail destination for tenant-partners and customers alike.

Shared climate benefits for all

“Customer expectations evolve quickly. When our leaders first initiated this project, it was in the early days of learning about the impact of our consumption on the planet. Now, brands – whether big luxury labels or small and medium enterprises – are looking for partners who invest in circularity and ESG impacts,” said SM Supermalls president Steven Tan.

As SM Prime continues to scale its energy programs, its SM Green Movement builds a resilient energy infrastructure to create a safe, comfortable, and welcoming space for its communities. “We are committed to making our malls as energy efficient as possible by implementing advanced technologies and best practices. SM Supermalls will keep expanding its sustainability efforts to reduce environmental impact and improve the quality of life for both the planet and the communities we serve,” said Tan.

SM Job Fairs Begin 2026 with Nationwide Hiring, Skills Training, and Career Opportunities Start strong. Find what fits. Your future begins at SM.

2/10/2026 12:10:00 AM

Following a milestone year in 2025, SM Job Fairs have grown beyond traditional hiring events into a comprehensive career ecosystem—connecting employers and job seekers with skills training and government services in one accessible, community-centered platform.
 




As the new year opens, SM Supermalls reaffirms its commitment to Filipino job seekers by welcoming 2026 with renewed energy, bigger opportunities, and a proven track record of impact through its nationwide Job Fair program.

Building on a landmark 2025, SM Job Fairs have evolved beyond traditional recruitment events into a full-scale career ecosystem—bringing together employers, job seekers, skills training, and government services in one accessible, community-based platform.



Massive crowd of job seekers during Labor Day Job Fairs at SM City Bacolod (left photo) and SM Mall of Asia (right photo).

A Strong 2025 Performance, By the Numbers

In 2025 alone, SM Supermalls hosted 198 job fairs nationwide, connecting over 117,000 job seekers with more than 6,000 employers across industries. These efforts resulted in 15,000+ hired-on-the-spot, proving that accessible, purpose-driven platforms can deliver real employment outcomes at scale.




Senior High School students explore future career paths and digital upskilling opportunities at interactive booths during an SM Job Fair held in 2025, in partnership with government and private sector stakeholders.

Beyond hiring, SM Job Fairs expanded their impact through partnerships with key government agencies, embedding skills training, digital upskilling, and on-site services directly into job fair venues—helping future-proof Filipino workers while removing barriers to employment.




 
Reputable and prestigious employers from PMAP's network like BDO Coca-Cola and SM Supermalls, open doors to job seekers during the two-day career event at SM City North EDSA.

Zamboanga City Opens the Year with an Exclusive Job Fair

Leading SM’s 2026 kickoff is SM City Zamboanga, set to host an exclusive Job Fair on January 16–17, from 9:00 AM to 4:00 PM at the Zamboanga City Coliseum. Held in partnership with the Public Employment Service Office – Zamboanga City (PESO) and Department of Labor and Employment Region IX (DOLE IX), the two-day event will feature over 400 job openings from more than 20 employers in retail, food and beverage, customer service, operations, and support services.



A strong turnout marks the previous exclusive Job Fair at SM City Zamboanga in 2024, with hundreds of job seekers lining up early to explore employment opportunities and submit applications—proof of the city’s strong demand for accessible jobs close to home.

With the empowering call to action—“Start strong. Find what fits. Your future begins at SM”—the job fair invites applicants to explore career opportunities aligned with their skills, passions, and long-term goals.

To ensure a smoother experience, online pre-registration is now open, with strong early interest already recorded. The upcoming job fair is expected to welcome over 5,000 applicants, with more than 4,000 registrants already signed up through PESO as of this week.



On-the-spot interviews and real conversations take center stage during the 2024 exclusive Job Fair at SM City Zamboanga, where employers and applicants connect face-to-face—setting the tone for an even bigger turnout this year

As Zamboanga City continues to grow as a regional economic hub, the SM City Zamboanga Job Fair serves as a vital platform for employment generation, workforce development, and public-private collaboration—supporting inclusive growth in the region.

More Opportunities This Year

With strong momentum from 2025, and a packed calendar ahead, SM Job Fairs begin 2026 ready to connect more Filipinos to meaningful work—one opportunity, one community, and one future at a time.


Job seekers excitedly flex their call back interview slips during an SM Job Fair conducted in 2025





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