What would you think if a kid say to you "NINONG KO SI MAX'S"?  Well, at first I'm sure you'll raise your eyebrows but factually that could happen because Max's Restaurant first introduce this tag line "NINONG KO SI MAX'S in 2011, thus, making every child who celebrated their christening reception at Max's Restaurant as their official godfather.  For that every year until the child reach the age of 7, inaanak's will receive Christmas and birthday presents from their doting Ninong Max.   Aside from this, perks like with a minimum purchase of Php200, that's for every store visit, they are privileged to received yummy freebies like Max's Corner Bakery's oven-fresh treats.  On top of these treats they will also get a 15% VIP discounts on their 1st and 7th birthday celebrations at any Max's Restaurant in the country.

Since Max's has accumulated a number of inaanaks, last August 31, 2013 Max's Restaurant held their very first and biggest "Grand Inaanak Fun Day" at the SMX Convention Center, Mall of Asia Complex in Pasay City.  For over 2,800 participants, from inaanaks, to parents and relatives, Max's Grand Inaanak Fun Day embraces the kinship tradition through a fun-filled activities with their Ninong Max's.