Kwento Ni Toto: Hair

Showing posts with label Hair. Show all posts

Saturday, October 7, 2023

All About Hair, The Professional Way, Kim Chiu New Brand Ambassador

Toto 9:04:00 AM

People often say that our hair plays a vital role in enhancing our self-esteem, “Our hair is our Crowning Glory”, considering it a crucial aspect of our identity. Whether our hair is curly or straight, thick or thin, or comes in various colors, it should be embraced as an integral part of our individuality. Embracing our natural hair is a significant stride towards cultivating self-love, instilling in us the courage and confidence to recognize that our unique hair attributes contribute to our overall beauty.

Hairfix recently launched its newest Hairfix Professional Line, along with the Meet and Greet of Hairfix’s Brand Ambassadress, Kim Chiu. The event was held at Watsons, SM North Edsa - The Grand last September 28, 2023, and was hosted by Ms. Tracy Manlangit. Moreover, other than the presence of the Chinita Princess, it was also graced by several personalities such as mom influencer Kris Lumagui, dermatologist Dra. Bea Chan, and Tiktok influencer Dior Veneracion.

The newest Hairfix Professional Line includes three lines to choose from. Formulated with Keratin Booster Complex and Curl Booster Complex, this new 4-in-1 PRO Line is the hair care solution professionally done to wrap your tresses with the optimum care for every kind of hair, making all the more worth trying. First, the Collagen + Peptide and Castor Oil with Keratin (Volumizing and Detoxifying) is all about promoting thicker, longer, and stronger hair. Collagen supplements have been shown to increase the body’s hair-building proteins and are very effective in the treatment of dry, brittle hair. The Protein + Vitamin C and Castor Oil with Keratin (Straightening and Restoring) gently repair structural damage and even smoothen the roughened cuticle layer of damaged ends. Moreover, Protein-rich hair care transforms limp and lifeless hair into luscious locks with increased resistance to frizz and split ends. Both encompass a Shampoo, Conditioner, Treatment, and a Leave-On Hair Spray, which is the complete care set for you! Lastly, with Curl Booster Complex, Power Curls (Defining Curls) is enriched with Hibiscus, Shea Butter, and Amino Acid. It defines the natural curls of your hair that add shine, bounciness, and moisture to your hair after every use, making your curls long-lasting and nurtured. This curl-loving line comes with a Defining Lotion best used with the Power Curls Shampoo and Conditioner.

Mom influencer Kris Lumagui shared her experience when she used the Collagen + Peptide set. She said that having not-so-thick hair has become challenging especially when styling her hair, but the ingredients of the Collagen set helped her hair a lot, appearing thicker and healthier. Additionally, it added volume and bounce, making it less dull. Meanwhile, well-known dermatologist Dra. Bea Chan explained the benefits of the ingredients Collagen, Protein, Vitamin C, Peptide, and Castor Oil. Incorporating these ingredients into your hair care routine not only makes your hair thicker or straighter but also nourishes, hydrates, repairs, and protects your scalp from structural damage. She also said that using the treatment twice a month is recommended. Keratin makes up 85% of a normal hair strand, but with damage, it decreases the Keratin in our hair and that’s where Hydrolyzed Keratin of the Professional Line comes in; it restores the lost Keratin in our hair to bring back its natural, stronger state with no frizz. On to the curls, Tiktok sensation Dior Veneracion, who has curls that almost everyone loves to have, discusses the do’s and don'ts when having natural curls. His curly hair routine was also shared by Dior, stating that paraben-free products are best used for curly hair. He immediately loved the Power Curl Defining Lotion as it makes his curls more intact, bouncier, and shinier.

After the launch event, Kim and the Hairfix team proceeded to Dylan Cafe for the press conference but before that, Kim did the P1,000 Pesos Watsons Challenge. She went and got her favorite product such as Hairfix Ash Brown Permanent Hair Color Cream, and decided to hoard the newest Professionals Power Curls Leave-On Hair Lotion and the Collagen + Peptide Shampoo, Conditioner, and Leave-On Spray. It became more exciting when the raffle winners were announced and the three grand winners would take home either an Acrylic Organizer, a Hair Blower, or, for the 1st Grand Prize, a House of Little Bunny bag! All the winners enjoyed a 2024 Planners and a Hairfix Jelly Tote Bag.

The Hairfix Professional Line Shampoo and Conditioner retail at P199 (for Collagen and Protein set) and P179 (for Power Curl set), Treatments are priced at P249 (Buy 1 Take 1), Leave-On Hair Sprays are at P129, and the Defining Lotion retails at P109. All are exclusively available at Watsons and SM Department stores nationwide. For more information about the Hairfix Professional Line, follow HairfixPH on Instagram & Twitter and like Lifestrong Hairfix PH’s page on Facebook. You can also visit their website at hairfix.com.ph and lifestrong.com.ph.

Saturday, March 7, 2020

updates

THE COLOR BAR Opens It Doors To Color Your World

Toto 1:59:00 AM

Colors are what makes us all happy and gay. For colors are what sets our moods. So, The Color Bar has just been launched and the one who created it, Jof Fantone, made his clients feel more of him as a consultant, a confidant, and a friend. It's more than just an expert on hair color and styling, it leaves a good impression to clients, that's what is THE COLOR BAR is all about, a full-service salon specializing in hair color, the second branch that recently opened at Estancia Mall in Capitol Commons in Pasig City.

Of course, hair is a very personal, very intimate part of ourselves. We take it for granted because it’s always so out there, every day. Only when we go through a traumatic hair day do we realize just how important our hair is to our lives.

This was underscored by singer, actress, and host Garie Concepcion, who was mistress of ceremonies during the launch. She revealed that when she met Jof for the first time, she felt traumatized by a previous hair color experience with another salon.

“My hair was damaged in a previous hair color procedure. Actually, you could say my hair was dead. It was that bad,” Garie said, the pain still audible in her voice as she relives the memory.

Jof had both bad news and good news for Garie when she came by THE COLOR BAR (this was still at the first salon in BGC; the Estancia branch is the second outlet) to try and see if there was still hope for her hair. The bad news was, Garie’s hair was too damaged to undergo any coloring. The good news, however, was that through proper treatments and with time for healing and recovery, Garie could once again put color on her hair and her life.

Garie proudly told the gathering of well-wishers, special guests, and satisfied clients that thanks to Jof, her hair came alive again and is now healthy enough to get the colors she wants. As her hair recovered, so did her spirit and her confidence.

Other clients also gave similar glowing and happy testimonials about their hair styling and coloring experience at THE COLOR BAR. Over a chic, gorgeous, floral spread of cold cuts, cheeses, fruits, and crisps, guests enjoyed the food and the company, while listening to the testimonials. Jof also gave guests both a virtual (via video) and a real life tour of The Color Bar’s new Estancia branch.

One very interesting highlight during the launch was a feature on The Friends of The Color Bar mobile app. This app serves an e-membership card and is downloadable over a smartphone or tablet (both iOS and Android) and provides exciting discounts, promos, rewards, and perks to registered users.

When you download The Friends of the Color Bar on your mobile device, you immediately get 500 points in their Rewards Program. The Friends of the Color Bar provides access to all promos and perks, and updates users on special events. Clients can also book hair color treatments and other services through the app.

To get the app, you must first download the TADA wallet and membership card app. This, in turn, lets you access The Friends of the Color Bar app.

The Color Bar is a very social media savvy salon, and it’s best if you also follow their Instagram account, @thecolorbarph. There you can watch and be awed by so many colorful possibilities that you’ve only dreamed of for your hair.

Whatever the reason, THE COLOR BAR provides customers with whatever color or colors they wish. This new and exciting, top tier hair salon is a full-service hair salon but its expertise truly shines in full spectrum when it comes to hair color. It’s simply one of the top, if not the top hair color specialty salon in the industry today.

THE COLOR BAR has two main promises to its clientele: 1) To help them achieve their dream hair color and 2) To provide a place of comfort, acceptance, inclusivity and self-love solace, self-care, and serenity that is respectful of one’s life choices.

“The promise, ‘No Matter What Color’; is something we are confident about because it’s how our brand is built. Jof is a U.S.-trained hair colorist and stylist, professionally certified by the Paul Mitchell School in San Diego, California, and his expertise is beyond doubt,” said Darwin Cerrado, who co-owns the salon with Fantone.

“It doesn’t matter who you are or what your choices are. It doesn’t matter if you want orange hair, or amethyst highlights, or a platinum blonde, ‘do. What matters is what makes you feel most centered and authentic, what makes you the real you. And we’re here to help you achieve that,” Darwin explained.

At THE COLOR BAR, a thorough assessment of the client’s hair health is made--if the hair is still not ready for the rigors of hair styling and treatment, then Jof will recommend that the client postpone any coloring in the meantime. Or he would suggest an alternative color treatment that the hair would be able to take.

The full spectrum of styling, colors, and wellness that THE COLOR BAR provides is best experienced rather than told. Book an appointment now through The Friends of the Color Bar app. ###