Showing posts with label Korean Heartthrob Lee Min Ho Becomes SMDC's Newest Endorser. Show all posts
Showing posts with label Korean Heartthrob Lee Min Ho Becomes SMDC's Newest Endorser. Show all posts

Sunday, March 5, 2023

Korean Heartthrob Lee Min Ho Becomes SMDC's Newest Endorser

12:33:00 AM


SM Development Corporation (SMDC), one of the country's top property developers, has launched its newest advertising campaign, and it's got a superstar endorser - Korean actor Lee Min Ho.

According to Lee Min Ho, "I'm honored to be part of the SMDC family. It's very important for a person to have a space to call home." He also expressed his gratitude for being able to influence home buyers in owning their own homes.


Lee Min Ho is no stranger to the Philippine audience, having starred in popular Korean dramas such as "Boys Over Flowers," "City Hunter," "The Heirs," "The Legend of the Blue Sea," "The King: Eternal Monarch," and "Pachinko." In fact, he has been voted as the most favorite actor by the 2022 Overseas Hallyu Report, an international survey conducted in 18 countries by the Republic of Korea's Ministry of Culture, Sports and Tourism and the Korean Foundation for International Culture Exchange (KOFICE). Lee Min Ho has topped the list for five consecutive years since 2018, proving that he is a steadfast representative of Korean entertainment.

Aye Luna, SMDC's Vice President for Marketing, expressed excitement over working with Lee Min Ho for this campaign. "Not only does he embody true luxury and sophistication, he is also a 'Good Guy' in every sense of the word. He cares about his family and fans, and positively contributes to society through his donation platform. This makes him the perfect brand ambassador of SMDC," she said.


As a testament to its commitment to building world-class, master-planned sustainable communities, SMDC has been recognized with several awards, including the Best Developer in Southeast Asia by the Dot Property Southeast Asia Awards 2022, and excellence awards for several of its residential condominium developments.

To learn more about the campaign, you can follow SMDC on its official Facebook, Instagram, YouTube, Twitter, and TikTok accounts, or visit the SMDC website. With Lee Min Ho as its ambassador, SMDC is sure to bring luxury and sophistication to your dream home.

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