With a commitment to supporting local businesses, SM Supermalls is providing prime venues for the caravan across its nationwide locations. Following the success of the Team Payaman Fair at SMX Convention Center Manila last December, this initiative combines Viyline’s influencer network and SM’s iconic spaces to create a dynamic marketplace for MSMEs.

"Our goal isn’t just to give MSMEs a space—it’s to actively support them with influencer-driven promotions that connect them with their target audiences," shared Viy Cortez.

The Viyline MSME Caravan at SM City Bataan is just the beginning, with future stops planned at various SM malls nationwide, ensuring that MSMEs across the country will have the chance to participate. This event is not only a business opportunity but also reflects the growing partnership between influencers, businesses, and large-scale mall operators like SM Supermalls.

The caravan’s first stops include:

•  SM City Bataan: January 22-29 #ViyLuckyinBataan
•  SM City Baguio: February 19-25 #ViyInLoveInBaguio
•  SM City Dasmariñas: March 26-April 1 #ViynibiniSaDasma

Each event promises a variety of exciting activities, including influencer meet-and-greets, fun games with your favorite Key Opinion Leaders (KOLs), and unique local finds from participating MSMEs. Don’t miss out!

Stay tuned for the next wave of schedule of the Viyline MSME Caravan happening at an SM Supermall near you. For updates, visit www.smsupermalls.com or follow @SMSupermalls on social media. Together, let’s champion Filipino entrepreneurs! #SMForMSMEs

We all know when the month of 'ber' arrives the continues treat of deals, discounts, and sales flourish in the Shopee platform. And we have been as frequent expectant of the reveal of their long list of names of Brand Ambassadors. So, as Shopee continues to bring joy to the Filipino community, it kicks off the highly-anticipated shopping season with more fun and entertainment for users, a wide assortment of unbeatable deals (like what I have mentioned), and a commitment to digitize MSMEs across the nation through its partnership with the League of Provinces of the Philippines. This is just the beginning of what Shopee gives to Filipinos and what to look forward to as this year's 9.9 Super Shopping Day promises to be bigger, better, and more rewarding than ever.

Keeping to its promise of giving users delightful shopping experiences, Shopee proudly welcomes the Unkabogable Star Vice Ganda as the newest brand ambassador. The multi-talented comedy icon will serve as the face of Shopee's campaigns and community initiatives, amplifying the platform's commitment to delivering happiness to its millions of users.

"We are thrilled to welcome Vice Ganda into the Shopee family," shared Vincent Lee, Head of Shopee Philippines. "Her infectious energy, effortless wit, and vibrant personality make her the perfect fit for Shopee. With her popularity among people across all ages and from all walks of life, we look forward to bringing joy and delight to even more Filipinos."

This 9.9 Super Shopping Day, users can expect a wealth of entertaining content from the It's Showtime host as she stars in a Shopee Live stream and its new TV commercial.

Helping MSMEs go digital in partnership with the League of Provinces

During the launch of Shopee's 9.9 Super Shopping Day, the e-commerce platform also announced a groundbreaking partnership with the League of Provinces of the Philippines. This strategic collaboration aims to support and accelerate the digital transformation of Micro, Small, and Medium Enterprises (MSMEs) across the country, driving economic growth and inclusivity.

The League of Provinces of the Philippines (LPP), an organization that represents the country's 81 provinces, has long championed the cause of local development and empowerment. By joining forces with Shopee, LPP aims to harness the power of e-commerce to uplift the livelihoods of MSMEs, especially those in rural and remote areas.

Lee added, "Shopee has always been committed to empowering and supporting local businesses, and our partnership with the League of Provinces of the Philippines aligns perfectly with this mission. We believe that by working together, we can enable MSMEs in every corner of the country to thrive in the digital economy."

The partnership starts with the training and onboarding of entrepreneurs in Quirino province, led by LPP National Chairman and Quirino Governor Dakila Carlo "Dax" Cua. Shopee provided seller training workshops, educational resources, and onboarding support for sellers of Quirino-made products, such as coffee, chocolates, ginger and turmeric tea, as well as home decor.

Governor Dax Cua expressed his excitement and optimism, "Our provinces are rich with talent and unique products. This partnership with Shopee will help our local entrepreneurs connect with a wider market, learn valuable digital skills, and ultimately improve their livelihoods. We are also excited to give Shopee users access to the wealth of products the Philippines has to offer."

Introducing more entertainment with Shopee Live & unbelievable shopping delights

● 70% off on Shopee Live Buong Araw: Get ready for an all-day shopping spree with stunning 70% off Shopee Live-exclusive vouchers with no minimum spend, which can be used on livestream-exclusive deals from notable brands like L’Oreal and INSPI through Shopee Live, keeping the excitement alive from dawn till dusk and giving shoppers an extended opportunity to snag their favorite items at incredibly low prices. Users can also watch out for their favorite celebrities like Candy Pangilinan, Mariel Padilla, Dianne Medina and many more!

● Free Shipping Araw-Araw: This 9.9 Super Shopping Day, shoppers can enjoy free shipping on all their purchases with no minimum spending, making online shopping more accessible and affordable than ever.

● Fashion and Beauty Extravaganza: Dive into the world of fashion and beauty with a remarkable selection of brands like Unilever Beauty and Belo, and a wide assortment of fashion items priced at PHP 99 and below, allowing everyone to refresh their wardrobes and beauty routines without breaking the bank.

In addition to these enticing deals, users can expect to enjoy discounts from prominent fashion and brands like: Vice Cosmetics, Mikana, Shigetsu, INSPI, Penshoppe, OXGN, Regatta, Havaianas, BENCH, KEDS, and Crocs. They can also look forward to more exciting promos from tech brands such as vivo, GameXtreme, Aukey, Tecno, itel, Platinum Karaoke, and OPPO, as well as healthcare products from GSK.

Mark your calendars for a shopping experience like no other! Download the Shopee app from leading app stores and visit this link for more information about Shopee’s 9.9 Super Shopping Day.