White Castle Whisky has named Ashley Rivera as its 2025 Calendar Girl, marking a lighter and more playful turn in the brand’s long-running tradition. A GMA Network artist and digital creator known for her strong screen presence and comedic timing, Ashley brings a refreshing tone to the calendar, in keeping with White Castle Light Whisky’s tagline, “Dapat light lang!”
For many Filipinos, the White Castle calendar has long been easy to recognize. During my teenage years, a glimpse of a white horse, a glamorous model, and a castle backdrop or sometimes a beach, was enough to know it was a White Castle calendar. It was one of the most iconic visuals of the time, with Cristine Gonzales standing out as one of the most vividly remembered faces from that era.
The official unveiling of the White Castle Whisky 2026 Calendar was held during a special press conference last December 19, 2025, from 3 p.m. to 6 p.m. at Rampa Drag Club in Quezon City.
Ashley now joins the iconic roster of White Castle calendar models, which includes Evangeline Pascual, Lorna Tolentino, Techie Agbayani, Carmi Martin, Maria Isabel Lopez, Cristine Gonzales, Glydel Mercado, Roxanne Guinoo, Niñoong Ry, SassaGirl, Ria Atayde, Angelie “Pench” Andanar, and others.
This year’s calendar blends classic White Castle appeal with contemporary Filipino pop culture. Ashley is presented as confident and charming, reflecting the spirit of today’s empowered Filipina while highlighting her natural wit and humor. Her selection underscores the brand’s values of individuality, authentic self-expression, and enjoying life’s moments with a light touch.
“I’m incredibly honored and thrilled,” Ashley said. “White Castle Whisky has such an iconic place in Filipino culture. To be chosen as the 2025 calendar girl feels surreal. I’ve been dreaming about this after being inspired by Tita Carmi Martin, and I can’t wait for everyone to see what we created.”
A GMA Sparkle artist, Ashley gained a wider following as a former regular cast member of the long-running sketch comedy show Bubble Gang, along with appearances in other network programs. Before her mainstream television career, she built a strong online presence through TikTok and YouTube with her comedic persona, “Petra Mahalimuyak.”
In 2024, she launched the podcast Chicks 2 Go with fellow comedian and internet personality Hershey Neri. The show features casual conversations, humor, and relatable stories. In one of its early episodes, Ashley shared her long-time dream of becoming a calendar girl, inspired by her idol Carmi Martin, the White Castle calendar model in 1984.
White Castle Whisky continues its legacy of celebrating beauty, talent, and Filipino identity. As the brand evolves, it remains committed to honoring tradition while embracing a modern and bolder look, now represented by its newest calendar muse.
For more information on White Castle Whisky and updates on Ashley Rivera, follow White Castle Whisky on Facebook.
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