If you're from my era you've definitely seen how things was changed by technology and other things. No body knows how fast everything will be changed but one thing is very much sure, there's always change. In buying appliances or your cooling equipment for your food and other meaty products there's always the idea of knowing it first before having it. It is said that the days of boring, old-fashioned refrigerators are gone and there are more selections when it comes to type, its system and its usage. With that, no body is really sure of the things we are buying and if it is the right choice.

According to Dyeun Zapanta, Sales and Marketing Head of Beko Philippines, households still put great value on the quality of the food that they eat. Despite the hectic pace of today's lifestyle, it is still important to serve only fresh and nutritious meals to your family. That is why your fridge must have all the right features to help you store your food items as best you can.

To help you make the right choice, Beko, one of the largest appliance brands in Europe, gave us 3 interesting and smart tips or things to consider when buying the right cooling partner/ refrigerator.

1.   First thing to know is the type and the size. The first thing to consider when buying a new refrigerator is what type and size best suit your household needs. There are two general classifications of refrigerators- the Static (Direct Cool) and the No Frost. Static refrigerators form ice build up on freezer wall which is the source of cold temperature while No Frost allows you the full usage of the freezer space since it uses cold air to cool or freeze your food inside. Freezer and Fridge capacity varies by model or brand.
For families that buy more of the frozen items like meats and poultry products, freezer space is very critical. Big freezer space allows you to store bulky frozen items over an extended period. This is also ideal if you have a habit of cooking many dishes at the same time with the intention of storing them so that it can be eaten during the next few days. Fridges, however, can be used solely for your cooling needs. This compartment is ideal for storing all your fresh fruits, vegetables, and dairies and drinks.

There are also different types of refrigerators to choose from based on freezer location. Some of the examples are Single Door, Two Door Top Freezer, Two Door Bottom Freezer, Side-by-Side, Bar Fridges, among others.

Before buying, make sure to measure the space first where the appliance will be placed in your kitchen. Refrigerators are usually the biggest appliance that you'll have in your kitchen so it pays to plan the space well.

The second interesting tip to know is about the cooling systems that keep foods fresh and longer. Now that you know the type and size you need, the next thing you should familiarize yourself is the defrost system. Some refrigerators use the Manual or Semi-Automatic Defrost technology. If you choose the manual defrost system, you will need to defrost at least once or twice a week to clean and clear the compartments of ice build-up.


Then, there is also the Frost Free technology, which defrosts itself automatically. It uses sensors to automatically activate the heater to melt ice build-up at the back of the freezer walls, which block the air vents. The fan inside helps circulate the cold air to help freeze the food item inside the freezer or cool the food placed in the fridge compartment.

Beko refrigerators are best in its class as the brand developed the NeoFrost+® Technology. This innovative technology sets Beko Refrigerators apart from the others as it uses powerful Active Dual Cooling systems. It has a separate fan and evaporator on freezer and fridge compartment, which allows two times faster cooling. It also makes it possible for food items to stay fresh longer.

The NeoFrost+® Technology’s Active Dual Cooling System keeps humidity up to 90 percent in the fridge section for longer freshness. It also prevents odor transfer between the compartments keeping the air quality inside at maximum levels.

Moreover, it also keeps the fruits and vegetables fresh and crisp better because of its Active Blue Light Technology. This breakthrough technology continues the process of photosynthesis making it possible for fruits and vegetables to retain their natural flavors and nutritional value for up to 30 days. Still it is up to you which system would prefer to consider.

The last interesting and smart tip to consider is the energy efficiency. Know how energy efficient is the refrigerator your going to buy. Make sure that you get the most of your refrigerators by referring to its energy efficiency factor ratings. Higher the EEF Rating means lower electricity it consumes.

For instance, Beko refrigerator model RDNT230I20VP has 325 EEF Rating consuming only 0.77kW per 24 hours of usage. Other Beko refrigerators are made in with the brand’s environmental vision in mind. These refrigerators have A+++ and A++ ratings. An A+++ refrigerator consumes up to 64 percent less energy than the identical A product. Similarly, an A++ product consumes up to 40 percent less energy than an identical A product. It is made possible with its ProSmart Inverter Compressor Motor which comes with a 12-year warranty.


Be sure to check this information with your dealer before making a purchase since this is one appliance you will use ‘round the clock.

Now that you've known 3 interesting and smart tips. Be sure to check this information with your local dealer before deciding to purchase your very own refrigerator. Remember this appliance is where you'll be storing your food and drinks plus you'll be using it round the clock.

In case you haven't learned about BEKO here's a short background about this appliances brand.
BEKO is one of the strongest and leading brands in the whitegoods sector in Europe and has been the fastest growing brand in the European market. Given that the brand sells every two seconds somewhere in the world, BEKO has always embraced the goal of “Being a World Brand.” BEKO has been the first choice of 280 million consumers in more than 100 countries by carrying on its Turkish market success all over the world.

Designed to make your life easier thanks to super-fast programs and energy saving technology - BEKO delivers exceptional value for money, providing smart, innovative and energy efficient home appliances. These factors, combined with an affordable and reliable proposition, make BEKO the brand of choice for today and the future.

What's interesting with BEKO is that they are now on their expansion phase and is opening its door to other retail business partners in order to reach more Filipinos and become the Official Partner of the Everyday.
BEKO

Beko's promo "Kick Your Way to Barcelona" got its winner! And the winner together with a special someone will fly to Barcelona, Spain to watch the FC Barcelona live match in April 2017. The prize is inclusive of a rountrip ticket to and from Barcelona, hotel accommodation, Barcelona City tour, La Liga Match ticket, and of course a pocket money. This is part of Beko's global premium partnership with FC Barcelona which is one of the top football clubs in the world lead by Lionel Messi together with Neymar Jr., Gerard Pique, Luis Suarez and Andres Iniesta. Also this is to strengthen the Beko Philippines Facebook fan page which you can see at www.facebook.com/BekoPh.

The Beko Grand Kick-Off Challenge is the very first football kick-of challenge in the Philippines of which Beko appliance users took the chance to participate and be one of the few individual who can kick their way to Barcelona.

The Beko Grand Kick-Off Challenge was first launch last January 14, 2017 where some of the invited media and bloggers participated in the challenge. This is the brands way of saying hello to the Philippine market and it comes with the #hellobekoph.

The final round which happened last February 10 was the reckoning day. This is the day where the kickers who qualified for the final round will enter the court again to kick their way to their dream of going to Barcelona, Spain. Ten (10) finalists and three (3) wild card participants lined-up, practiced and kicked their way. Each finalists were given one (1) minutes to make the most number of goals. With a rapid kick that made the most number of goals, Rafael Halili was proclaimed the first winner.

Aside from the Kick Your Way promo, Beko Philippines also ran its “Witness the Victory 2.0!” Experience Camp Nou and Enjoy Barcelona for Free promo. Now on its second year, was open to all buyers of BEKO products. Two (2) winners were also drawn on February 10 and each will also enjoy a trip for two (2) to Barcelona, Spain to watch an FC Barcelona match live. The tax free prizes also include two (2) roundtrip tickets to Barcelona, hotel accommodations for 2, Barcelona city tour, and two (2) La Liga Match tickets. The lucky winners are Michael Ian Erese and Leonora P. Lazaro who bought their Beko Products in SM Clark Pampanga and North Edsa respectively.



The winners were drawn from the customers who purchased Beko products from participating SM Appliance Centers from November 15, 2016 to January 31, 2017. Special Beko FC Barcelona items such as (20) Jersey Shirts, (20) Gym Bags, (20) Soccer balls were also given away.

About BEKO

BEKO is one of the strongest and leading brands in the home appliances sector in Europe and has been the fastest growing brand in the European market. Given that the brand sells every two seconds somewhere in the world, BEKO has always embraced the goal of “Being a World Brand.” BEKO has been the first choice of 4400 million consumers in more than 180 countries by carrying on its Turkish market success all over the world.

Now on its second year in the Philippines, the future definitely shines bright and Beko Philippines is looking forward to improving the lives of many Filipinos and be the official partner of the everyday Filipino in the years to come. Designed to make your life easier thanks to super-fast programmes and energy saving technology – BEKO delivers exceptional value for money, providing smart, innovative and energy efficient home appliances. These factors, combined with an affordable and reliable proposition, make BEKO the brand of choice for today and the future.

BEKO is the international home appliances brand of the Arçelik Group and belongs to the Koç Holding – one of the largest companies in Europe, ranking among the first 250 on the Fortune Global 500 list. It is also the leading home appliances brand in Turkey, offering extensive and innovative ranges of both home appliances and consumer electronics. The Arçelik Group, with nearly 60 years of experience in the industry, is now a key player in the home appliance industry in Europe, Middle East, and Africa. With approximately 25,000 employees and 14 production facilities throughout the world, the Group provides products and services in over 130 countries with sales and marketing offices located in 25 countries and under 10 different brands.