Showing posts with label Music Label. Show all posts
Showing posts with label Music Label. Show all posts

Tuesday, November 9, 2021

Hear the Magic: Star Magic takes flight as it launches its own recording label

4:37:00 AM

 

We’ve seen Star Magic hone the most versatile talents and grow the most bankable and credible roster of stars in the local entertainment scene. They have been trusted by several top notch companies and have been the face of many product endorsements. We’ve felt the magic with the number of top-rating teleseryes and blockbuster movies that have been headlined by the Star Magic stars.

Now it’s time to dive deeper, discover more potential, develop talent even further and shed new light once again to make star magic artists shine even brighter. HEAR the magic now with Star Magic Records, a sub-label of Star Music.

Over the years, Star Magic has been the home of various notable music-makers. Among them are the iconic singers Erik Santos, KZ Tandingan, Jona, Angeline Quinto, Klarisse de Guzman, Nyoy Volante, Mitoy Yonting, Rachel Alejandro, and Jed Madela. There are also the Next Generation Singers Janine Berdin, JM Yosures, and Idolls, among others.

Meanwhile there are also singer-songwriters such as Jayda, Davey Langit, Marlo Mortel, Lian Kyla, Sab, Angela Ken and Recio, as well as, theater acts namely Carla Guevara-Laforteza, Poppert Bernadas, and Gian Magdangal. Finally, Star Magic also takes pride in honing the finest world-class performers, who are appreciated not only in the country, but also on the international stage such as Darren Espanto, Inigo Pascual, BGYO, and BINI.

The premier talent management’s venture into the music scene ensures a fresh take on musicality and artistry, as they will be by introducing fresh performers and unleashing the singing prowess of its trusted talents.

“There is a big ocean of opportunities out there and Star Magic will continuously seek out those opportunities for all our talents, whether locally or internationally. We had very lofty dreams and I know it would take a whole community working together to achieve all our aspirations,” said Star Magic head Lauren Dyogi.

Leading the pack of artists to watch out for in Star Magic Records is none other than internationally-acclaimed performer, vlogger, and actress AC Bonifacio.

AC has been reaching millions of followers and subscribers on TikTok, Instagram, and YouTube through her powerful dance covers, even gaining attention from internationally renowned acts such as Selena Gomez, Cardi B, B.I, Blackpink, and BTS. Earlier this year, she delivered an amazing performance as Star Vixen on the hit TV series Riverdale.

After years of making headlines as the New Gen Dance Princess, AC is now embracing her other side as an artist by unveiling her musicality through her first single “Fool No Mo.” The song, which is composed by Jonathan Manalo and Trisha Denise, talks about the kind of love that leaves someone with nothing--the kind of love that fizzles out as quick as it blazes.

As she dabbles into a new playing field, AC brings in the same amount of potential and passion that many have seen her showcase as a dancer, an actress, host, a vlogger and now a singer.

Saturday, March 27, 2021

OFFMUTE The Newest Pan-Regional Music Label Bringing New Sound and Music

7:54:00 AM

 

OFFMUTE is going to be a new avenue to bring music across the Southeast Asian region. Sony Music Entertainment just recently announced the launch of its new pan-regional label, OFFMUTE. Its focus is to champion new and emerging talents in the Southeast Asian region supported by the combined experience of Sony Music's entire Southeast Asian Team.

The Southeast Asian region has been mute for quite a time already, and it is about time to off that sound plug and let the musically talented people of the Region be heard by many.


OFFMUTE gives emerging recording artists across all genres an opportunity to develop their music and follow their creative vision. The new label will support Southeast Asian artists in amplifying their music and building a strong pan-regional audience base through enhanced promotional, marketing , and artist development, drawn from Sony Music's global expertise and resources.

“OFFMUTE is the first-of-its-kind label in this part of the world, embracing the eclectic appeal and rich diversity that Southeast Asia has to offer, empowering artists with the resources and expertise to find success in a diverse region,” said Shridhar Subramaniam, President, Strategy, and Market Development, Asia and the Middle East, Sony Music Entertainment. “That offering is compelling for a the new generation of artists in the region and we’re excited to help these artists fulfill their potential in the years to come.”

Ariel Fung, Executive Vice President, Sony Music Southeast Asia, expresses his enthusiasm for the label’s attempt to solidify its foothold in the global music industry. “I am so excited to see the launch of OFFMUTE which embraces different genres of artists with their unique culture and style, and with the potential of cross-border success.”



NEW OFFMUTE ARTISTS FROM PHILIPPINES, INDONESIA, AND MALAYSIA

OFFMUTE also announced the three new signings for the label: acclaimed Philippine singer-songwriter Clara Benin; Indonesian alt-pop sensation Mezzaluna; and Malaysian recording star Liesl- Mae.

An acclaimed singer-songwriter in the Philippines, Clara Benin is renowned for her captivating songs that blend unspoken ruminations with commitment and depth. Amassing more than 25 million streams on combined music platforms Spotify and YouTube, Benin frequently headlines local and international music festivals, and won multiple awards including Wishclusive Contemporary Folk Performance of the Year for her song “I Rose up Slowly”.



Roslyn Pineda, General Manager, Sony Music Philippines, speaks of Benin’s potential to leave a mark on the international audience. “When my team and I discussed the vision for OFFMUTE, we immediately thought Clara Benin embodied what the label was all about,” Pineda reveals. “And it’s great that the other markets think so too. With a Southeast Asian team supporting her, we’re thrilled that Clara’s moving vocals and introspective songwriting will reach new audiences across the region.”

Roslyn Pineda, General Manager, Sony Music Philippines, speaks of Benin’s potential to leave a mark on the international audience. “When my team and I discussed the vision for OFFMUTE, we immediately thought Clara Benin embodied what the label was all about,” Pineda reveals. “And it’s great that the other markets think so too. With a Southeast Asian team supporting her, we’re thrilled that Clara’s moving vocals and introspective songwriting will reach new audiences across the region.”


 
Another addition to the OFFMUTE family is Mezzaluna, a talented and gifted singer-songwriter based in Indonesia who comes from a strong musical lineage and quickly emerged as a standout artist with incredible achievements in her own right. With deep, soulful vocals and an intensely personal storytelling style, the 20-year-old alt-pop sensation marks her journey as a solo star capable of delivering inspiring and powerful songs with a universal reach. She will be releasing her debut single this year, which OFFMUTE will be amplifying across the region.


 
Malaysia’s Liesl-Mae completes the record label’s wide-ranging selection of music acts. Making waves in the Malaysian music scene with her soothing, almost-lullaby-like tunes, the recording star will now see her talent showcased across Southeast Asia through OFFMUTE. She plans to release her own music and collaborate with other artists under the new label, as well as harness her newfound platform to advocate for mental health education and awareness

So get ready to hear the new generation of music!


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