Showing posts with label Comco Mundo. Show all posts
Showing posts with label Comco Mundo. Show all posts

2024/05/28

COMCO Mundo’s regional PR agency in Dubai recognized in Middle East’s F&B PR Power List

5/28/2024 11:05:00 PM


COMCO Middle East & Africa (COMCO MEA), the Dubai-headquartered communications agency of COMCO Mundo League of Enterprises, has been recognized in Caterer Middle East’s F&B PR Power List 2024, an honor dedicated to celebrating the region's exceptional and influential PR firms that deliver compelling messages and exemplary results for their clients.

Founded in 2021, COMCO MEA is a part of the COMCO Mundo League of Enterprises, an inter-regional powerhouse and award-winning communications group that started in Southeast Asia and is now rolling out to other regional centers of the world. In a span of two years, COMCO Middle East & Africa has remained committed to the group’s strategy based, content driven and channel agnostic way of doing PR and other related disciplines. Through COMCO’s unique brand of Meaningful Storytelling, they were able to build notable campaigns and move stakeholders to action.

Being recognized in the F&B Power List by Caterer Middle East is a testament to the company's excellence, and was made possible because of the efforts and expertise of COMCO MEA’s co-founder and managing director, Tricia Jimenea and Partner and Head of Hospitality Josimar Delfin. With Ms. Jimenea’s 20 years of experience in corporate, lifestyle, and entertainment and Ms. Delfin’s a decade and half years of experience as a hotelier and F&B strategist, the company has built an exciting list of clients within two years and has already completed over 125 campaigns across the region.

COMCO Middle East & Africa Co-founder and Managing Director Tricia Jimenea (left) and Partner and Head of Hospitality Josimar Delfin (right)

 

“It is such a competitive landscape so we’re very grateful to the team at Caterer ME for creating a platform like this to celebrate our and other PR agencies’ hard work. As a team that has been immersed in this industry for more than a decade, we know that moving our clients forward is not just about achieving media values for them. Real impact comes from campaigns that support commercial goals and positively affect communities. We are committed to challenging ourselves to go beyond the traditional and meaningfully contribute to our clients’ success and their ability to improve the lives of their stakeholders and the entire F&B ecosystem,” said Tricia Jimenea.

“The often-used line ‘PR agencies are only as good as how well you drive them’ isn’t true for Tricia and her team at COMCO,” said Luke James, former General Manager for Ennismore and Jumeirah in UAE/Oman, now Area General Manager for Ghassan Aboud Group Hotels and Resorts. “They are relentless in their approach to add value to their clients. They constantly and consistently came up with unique initiatives to drive awareness to their client’s business.”
v COMCO MEA’s portfolio includes well-followed concepts like Belcanto at Dubai Opera, Electric Pawn Shop, Cafe Kitsune, Katsuya, Yann Couvreur Patisserie; hotels such as Taj Exotica Resort & Spa The Palm, Taj JLT, Radisson Riyadh International Convention & Exhibition Center, Paramount Hotel Dubai and Dusit Thani Dubai; and companies that support the entire ecosystem like Geidea, one of the Middle East’s largest fintech companies that provide payments solutions to F&B brands of all sizes and The Marketing Deep Dive, the only conference in the UAE exclusively curated for senior marketing executives in the QSR, cafe, casual dining, and cloud kitchen community. Apart from the F&B and hospitality industry, COMCO MEA also proudly serves clients in other spaces such as live events, entertainment, real estate, beauty, fashion, automotive and tech.

“This recognition and the continuous growth of our office in MEA as well our recent wins in SEA are a clear manifestation of our core values of upholding integrity and excellence, empowering talent and sparking positive social impact. We are thrilled to see what our 8th year holds for all our companies, ventures and brands from Southeast Asia to the Middle East & Africa and beyond, and we’re excited to unpack further expansion plans soon,” said Ferdinand L. Bondoy, Group Chief Executive Director and Lead Strategic Communications Counsel/Partner and Co-Founder of COMCO Mundo League of Enterprises.


 

To know more about COMCO Mundo, visit comcomundo.com or follow facebook.com/comcomundo on Facebook, linkedin.com/company/comcomundo on LinkedIn, and @comcomundo on Instagram.

To stay updated on the work of COMCO Middle East & Africa, visit comcomea.com, facebook.com/comcomea on Facebook, linkedin.com/company/comcomea on LinkedIn, and @comco_mea on Instagram.

2024/03/26

COMCO Mundo Appoints Managing Directors in SE Asia & MEA Markets

3/26/2024 10:51:00 PM


In its eighth year of operation, COMCO Mundo League of Enterprises, a prominent communications group known for its global accolades, is reaffirming its dominance by appointing new Managing Directors for its ventures in COMCO Southeast Asia and the Middle East & Africa regions. Taking the helm are Joyce Yu for COMCO Southeast Asia, Rachel Syfargo for TARO AOX Inc., and Tricia Cusi-Jimenea for COMCO Middle East & Africa.

Reinforcing Leadership
A seasoned PR practitioner, COMCO SEA’s newest Managing Director Joyce Yu has close to two decades of solid experience in Public Relations, Advertising, Events and Activation, and Branding and Brand Communications. Part of her new role is to reinforce the group's flagship brand New PR and Smart Social and grow COMCO’s Experience+ division, the Agency’s service dedicated to Events, Advertising, Branding, and Special Media Executions.

One of COMCO’s senior partners, pioneers and communications experts, Rachel Syfargo will now lead as Managing Director for TARO AOX Inc., the group’s specialist agency that offers Digital Max for Digital, Social and Emerging Platforms, Technologies and Innovations; ICOM for Integrated Communications and Digital PR; and Story Lab for Communications Audit, Research and Planning as well as Editorial and Publication Services. Rachel’s leadership in the practice encompasses more than two decades of experience in Marketing, Advertising, Public Relations, Digital Marketing, Branding and Communications Research.


 

Bringing meaningful storytelling beyond Southeast Asia, COMCO’s senior partner and co-founder Tricia Jimenea continues as COMCO Middle East & Africa’s Managing Director opening more opportunities for COMCO in the region. Tricia is an award-winning PR professional with almost two decades of extensive experience in Media and Influencer Relations, Celebrity Marketing, Strategy Development, Stakeholder Engagement, Events Management, and Content Development.

Rising from the Ranks
As part of COMCO Mundo’s mission to Ignite Talent, numerous high-performing employees from the group’s various companies and units are also promoted. A homegrown talent from the Camp COMCO Mentorship Program Cycle 5 in 2017, Jam Bufi has demonstrated her leadership potential over the years and is now the Integrated Communications Manager of TARO AOX Inc. One of the first employees of COMCO Middle East & Africa, Rabia Yousuf has also given valuable contribution to the organization is now promoted to Account Manager.

Showing their excellence, potential and commitment to their craft, Narah Faigal and Hiacynth Ablanez of SEA Wave & Spice Multimedia Content Studio are both appointed to Senior Officers while Jaderick Buhay from TARO AOX Inc. is now promoted to Officer. With their excellent performance and unwavering dedication, COMCO Southeast Asia’s Hendrich Namoca and COMCO Mundo’s Ronette Tibay as well as TARO AOX Inc’s Joana de Guzman and Chloe Manalac are all promoted to Senior Associates. SEA Wave & Spice’s Multimedia Arts Associate Nicole Bamba is now the company’s newest regularized employee. All of them are graduates of the group’s industry acclaimed Camp COMCO Mentorship Program.


 

Mission 2024: COMCO in a Different League
Reinforcing its long-time commitment to excellence and unique brand of meaningful storytelling, COMCO marks another milestone in igniting brand love, social change, talent growth, and borderless collaboration as it celebrates its 8th anniversary.

Founded from the dreams of individuals to build a communications firm with a great team and unique agency culture, COMCO Mundo together with its more than 55 strong COMCOys creates collaborative experiences, attains shared goals together, and invests in inclusive growth. This unique agency culture is propagated across the group, from Southeast Asia to the Middle East & Africa, providing more opportunities for COMCOys to grow as individuals and as a team with a sense of mission.

Embarking on this milestone, COMCO Mundo is excited to announce the line-up of its flagship projects and activities prepared for 2024 including the COMCO Badminton Club, Camp COMCO Alumni Society Homecoming Cup, SEA Wave Contrbutors’ Assembly, Camp COMCO Kids, COMCO Mundo Away Days 2024, Movie Night with COMCOmigos, and COMCOlidays with Kids.

“My aim and passion to building a great team turned to a relentless goal to building a unique company that any amazing talent would dream to be part of – a creativity playground, a safe zone with a team that got your back, a craftsmanship vessel that will push forward our dreams and bring us to places, figuratively and literally.  And for you to have a great team, you need to have the right company, like a second home, for these talents to thrive and grow," said Ferdinand L. Bondoy, COMCO Mundo’s Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder .


 

He added, “And as we enter our 8th year, we uphold our Mission 2024 battle cry and reinforce our unparalleled practice in a different league. We won't be constrained by the norms of the traditional practice or pressures of the dogmatic society as there's a bigger world out there and there are more compelling issues to dissect; there is a more progressive, complicated but necessary playing field to navigate, where we have a bigger mission to fulfill.”

COMCO Mundo League of Enterprises, together with its companies, is now ready to fulfill #Mission2024 in a different league. To know more about COMCO Mundo and its initiatives, visit comcomundo.com. Follow them on social media: facebook.com/comcomundo on Facebook, linkedin.com/company/comcomundo, and @comco_mundo on Instagram.






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