Our favorite Rebisco celebrates its 55th Anniversary with  a love to spread its anniversary joy to its grassroots business partners.

As part of its 55th year celebration, Rebisco awarded 55 lucky sari-sari store owners with store makeover and products for each. The winners were selected among hundreds of small business proprietors who shared their stories detailing how the snack food giant has made an impact on their lives and businesses.

According to Rebisco President Jonathan C. Ng, the project was borne out of a simple yet poignant motivation: to express gratitude. “Sari-sari stores are crucial to our business model,” he said. “These entrepreneurs are our loyal and hardworking community partners who help nourish Rebisco’s continued growth and success. This project is one of many ways we want to give back, by empowering them and their businesses.”

Shining the spotlight

Of the 55 winners, three were featured in an online video recently released by Rebisco.


Ester Recinto, a 66-year-old sari-sari store owner from Batangas, runs a strategically located store near an elementary school. She started selling in 1974, with a P300 capital. Over the years, she was able to grow her business from a cabinet display of Rebisco products to an actual store.


Twenty-two-year-old Naname Dahoya from Cebu started a sari-sari store to help augment her parents’ meager income and support her six siblings. She calls Rebisco her “superhero” because the company’s popular snacks helped her small business grow, thus providing her and her family a more stable income.


The third featured winner is Sally Angulo from Zamboanga del Norte. At first, Sally only sold condiments and vegetables but eventually realized that there was a market for snacks. After researching her options, she decided to sell Rebisco products because of its high-quality products at more affordable prices.

“We hope that their stories inspire others to persevere amid adversities,” Rebisco Trade Marketing Head Michelle Ceniza said. “We are grateful to our partner sari-sari store owners for their loyalty and patronage these past five decades. It truly is an honor for Rebisco to be an instrument to the success of their business.”

Stronger partnership

After a momentous year-long anniversary celebration, Rebisco looks to the future with optimism.

“We look forward to sharing more successful years with our sari-sari store partners,” Ng added.

To watch the video, check out Rebisco Snackademy Facebook page.

One of the best thing to enjoy in life is being with your loved ones in a fun outdoor activities and Cream-O made sure that to happen. CreamOholic fans gathered in Quezon City Memorial Circle to enjoy an outdoor movie marathon prepared by Cream-O.
When was the last time you and your family had an outdoor activity like this? Well, perhaps this is the first time, though for some it is not but still it is something to cherish when you're with your family or friends.

The Cream-O Flix Fest put up an interesting selection of movie that surely kept everyone on their seats, err place. Anyway the movies that were shown are more of a family thing. A movie for the kids which is the "Minions", then for the teens which is the "Pitch Perfect 1", and lastly which I personally love is the "50 First Dates".


Of course aside from the movies Cream-O made sure that there are treats for everyone that is why CreamOholics were given a chance to have their own personalized cookies in the "Cream-Ofied Creations" booth. So what was the Cream-Ofied Creations booth all about? Well it is one of booth present in event that let Creamoholics jazz-up their well-loved cookies in four easy steps: choose, dip, sprinkle, and drizzle. First, they chose their favorite Cream-O Variant (Vanilla, Choco Fudge, Deluxe, Crinkles, Chocolate Chip, Cookies 'n Cram and Choco 'n Berries and dipped it in rich chocolate (milk, dark or white), peanut butter or whipped cream. They added extra color, texture and flavor to their creations with a wide variety of toppings, and even drizzled onsome delicious chocolate, caramel or strawberry syrup.


Aside from the flicks, guests participated in other fun activities, such as the "Unlock the Popcorn Stash" and "Guess the Movie" trivia game. They also captured moments and personalized their images through the "I Love Cream-O" photo booth. Furthering the excitement were live acoustic band performances and raffle draws, where lucky winners won Fujifilm Instax mini cameras and Robinsons Gift Certificates.
Since my wife and I didn't bring along the kids, Cream-O made sure that we will be spending more time with as they gave a treat that our kids will surely love. Viola....



I'm sure more movie nights will be spent with the treats.

Get the latest from Cream-O facebook, twitter and Instagram at "creamoholicsph". Join the conversation online by using the hashtags: #HappinessofCreamOholics and #CreamOFlixFest. Enjoy!

CREAM-O
Event : Cream-O Flix Fest
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Instagram : @creamoholicsph
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Kwento Ni Toto is up again to share some new things to expect with Magic. As Jack 'n Jill continue to ride with the flow and change of time, the brand is set to burst out their Magic-al surprises. Take note there are plenty of new things with magic that will entice Magic consumers more.