Last Monday, September 22, BUM Equipment just unveiled their latest collection, the G.I. (Girl It's) Jane Collection which is named after one of its youth brand ambassador Jane Oineza, who is fresh from her successful third finish in a recently concluded Pinoy Big Brother All In Edition, a hit reality show of ABS-CBN Channel 2. BUM’s move to provide Oineza with a collection named after her does not just spotlight the young star’s crowd-drawing potentials, but as an inspiration to the youth of today to be uniquely strong and brave amidst any criticism.

We all know that going back to school is one of the hardest day for teens, especially when in a very nice vacation.  Kwento Ni Toto shares some tips that teens can do to make going back to school a lot easier.

• Think of your crush.  A little bit inspiration will do give an eagerness to go back school.

• Think of the allowance.  You can start saving again from your allowance.  

• Think of new friends.  If there are transfer students think of having new friends.  

• Think of new clothes.  Perhaps this one can help up when it comes to expressing one's self.  

Kwento Ni Toto enjoys a night of new style as BUM Unleashed their latest line of clothing and of course their newest brand ambassadors.  As the season change from cold to vibrant colors as so is BUM.  We all know BUM as the mysterious and dark side look of every personality, for this collection BUM engaged in something new.  It is a big change for BUM, as the it ushers in the hottest season of the year, the "rebel of fashion" is making huge leaps by welcoming into its fold four new, young brand ambassadors who best embody and reinforce BUM's street-cred, namely Ella Cruz, Nash  Aguas, Jane Oineza and Diego Loyzaga and with Bea Binene.

Does anyone want a limited tumbler?  I'm sure tumbler collectors will sure dig in to this.  BUM is giving away limited edition of BUM Tumblers.

Here's their simple mechanics on how to score the limited edition tumbler.

BUM Purchase Card Mechanics

For every P400 Single receipt purchase of, get 1 card plus automatic 1 sticker at any BUM Boutique or SM Dept. Stores nationwide. Collect all 5 stickers and get the limited edition tumbler for free.

Promo Duration: March 1 to April 30, 2012.

Tumbler Redemption: For completed cards, claiming of Tumbler will be at our Promo Staff at any BUM Boutique and SM Dept. Stores nationwide. Redemption is untilJune 30, 2012.

Here are some of their control measures to avoid any problem with the promo.

• Customer can accumulate/earn a sticker for every P400 single receipt purchase in any BUM Boutique and SM Dept. Stores nationwide through our Promo Staff.
• Each card has a control number and must be distributed in an arranged series per outlet/store.
• Each completed card must be surrendered to the staff and stamp it with “CLAIMED”.
• Combination of 2 cards is not allowed.
• Uncompleted card after the duration date will be mark as void.
• Customer must present card and receipt to get corresponding sticker at our Promo Staff. Each sticker and receipt must be signed and dated by the staff and the receipt must be stamped “CLAIMED” as well.
• Each outlet/store will be provided with a number of cards and stickers.
• This cannot be used in conjunction with other promo.
• The free Tumbler cannot be exchanged for cash, other products or discounts.

We always have known BUM for their unique fashion trends and they have been one of the clothing lines that most of the teens wear around.

BUM will be having their grandest fashion on November 25, 2011 6PM at SM Mall of Asia Music Hall. To learn more about the event read more...

Press Release

Local clothing brand BUM brings the Cosplay trend to the fore with a one-of-a-kind fashion show at the SM Mall of Asia.

If you have a story to tell, don’t keep it to yourself. Flaunt and let the world know through fashion.

This has been the youth’s battle-cry these days. Not only are they daring, wearing their colors on their sleeves proudly, they are pushing the envelope when it comes to dressing up, as well.

Even the term “costume play” or “cosplay”, which is the act of dressing up as a fictional character inspired from an anime TV series, or a character they idolized, has found its way into the youth’s wardrobe. Cosplay is no longer a style but it has become a “trend” that is normally seen and worn on the streets.


To underscore this “daring” and “experimental” style philosophy, BUM is putting together a fashion show on November 25 at the Music Hall of the Mall of Asia in Pasay City.

Called Reveal Your Darkside, this fashion celebration is the culminating event of an ongoing nationwide contest. Since August 8, BUM has been receiving through its website (http://www.bumequipment.com.ph) countless entries from young stylistas who want to share the world their passion for the brand and the cosplay trend.

Interestingly, the fashion show will also showcase BUM’s new collection for the Holidays. So cosplay and BUM fanatics can expect a one-of-a-kind fashion event that would inspire them to express their angst, passion, and identity more freely through BUM Collections. Mall goers will enjoy BUM’s treats as early as 1pm with live games on screen. Shoppers can play live video games at the Music Hall venue and win fabulous prizes courtesy of our sponsors Netopia Internet Café and Ideal Vision. Register as early as 1pm and get a chance to win prizes in our event raffle such as NOKIA C1 cellphones, five (5) pieces of P500 GLOBE prepaid loads and BUM gift packs. Raffle draw will be held at exactly 6:30pm. BUM products are available at BUM Boutiques and leading Department Stores nationwide. For Show details, visit www.bumequipment.com.ph and like us at www.facebook.com/bumequip .