In a marketing move as bold as the luxury brands it’s giving away, HONOR Philippines is turning heads with a jaw-dropping promo: a P1-million prize pool for the pre-order of its upcoming HONOR 400 5G smartphone.

Yes, you read that right. HONOR is giving away a Rolex GMT Master II “Green Arrow” worth P600,000 and an Hermès Lindy Mini Bag valued at P420,000. For context, the Rolex alone could buy you a brand-new car, while the Hermès bag is the kind of high fashion accessory seen dangling from the arms of global celebrities. These aren't your average raffle prizes—these are status symbols.

A Smartphone Launch With a Luxury Twist

The buzz began when sharp-eyed shoppers spotted early signage at HONOR Experience and Partner Stores, revealing a luxury-packed pre-order promo for the upcoming HONOR 400 5G. Though HONOR is no stranger to extravagant giveaways—they raffled off a Rolex during the viral HONOR X9c launch—this latest campaign has significantly raised the bar. Giving away not just one, but two high-ticket luxury items worth a combined P1 million, the tech brand is no longer just stepping up—it’s sprinting toward the spotlight with unmatched flair.

At the heart of this luxury campaign is the HONOR 400 5G, a sleek and stylish device that’s not just another smartphone—it’s “Your AI Phone.” HONOR is positioning this model as a powerful fusion of design and intelligence. It’s engineered with next-generation AI capabilities that elevate user experience to a whole new level.

Key features include AI Erase, which removes unwanted objects from photos in a single swipe; AI Passerby Removal, perfect for cleaning up crowded shots; AI Image-to-Video, which turns still images into dynamic videos; and AI Cutout, which lets users instantly isolate subjects from backgrounds—ideal for social media creatives and content producers.

Whether you're a mobile photographer, an aspiring influencer, or just someone who wants smart tools that make everyday tasks easier, the HONOR 400 5G is designed to keep up. Backed by a long-lasting battery and an intelligent camera system, this phone promises a seamless mix of performance and sophistication, putting powerful creative tools right in your pocket.

Why This Giveaway Matters

Luxury giveaways in smartphone launches aren’t new globally, but in the Philippine market, this kind of promotional campaign is rare—and headline-worthy. Giving away a Rolex and a Hermès in one go places HONOR in a different league, aligning its image with opulence and desirability.

With pre-orders opening, the giveaway is expected to boost early sales of the HONOR 400 5G. Full details of the phone and the promo mechanics were announced during the grand launch event happened at Okada on June 17 at 5PM. Their early teasers has already sparked major attention online.

Timezone Philippines has named Myrtle Sarrosa—cosplayer, actress, singer, and gaming content creator—as its first-ever brand ambassador, strengthening the entertainment hub’s presence among young and family audiences across the country.

The partnership brings together Sarrosa’s energetic persona and Timezone’s long-standing mission of delivering fun, interactive experiences in over 50 locations nationwide.

From Player to Partner

Sarrosa’s journey with Timezone began long before her rise to fame. Growing up in Iloilo, she spent much of her free time in Timezone arcades, mastering rhythm games like DrumMania and Dance Dance Revolution. More than just a pastime, it became a space where she forged friendships and built confidence.

TOYCON PH is the biggest pop culture event in the Philippines, and this year, we’re embracing the theme of “Celebration” in partnership with MINDstyle’s POP LIFE Festival. As we celebrate our 22nd year, we’re bringing together the biggest brand names in toys—both new and old—and connecting them with our ever-expanding TOYCON community.

★ This year, TOYCON is growing even more as we welcome the trading card game (TCG), cosplay, and battle gaming communities into our fold. Our dealer floor is larger than ever, featuring over 400 plus exhibitors and vendors to cater to all your toy and collectible needs.

Two people. One connection. A story only they understand.

That’s the central thread in the upcoming romantic drama Only We Know, starring screen veterans Charo Santos and Dingdong Dantes. The film opens in cinemas nationwide on June 11, bringing with it a quietly powerful tale that navigates the undefined spaces of human relationships.

Directed and written by Irene Emma Villamor, known for hits like Meet Me in St. Gallen and Sid and Aya, the film dissects labels, age gaps, and expectations. In Only We Know, the connection between Betty and Ryan doesn’t need to be named but only understood.

The title draws from a moment captured on the film’s poster: Betty and Ryan in a quiet, intense conversation, smiling as if sharing an inside joke. It’s that kind of bond, intimate, undefined, and deeply personal, that shapes the film’s core message.

Caritas Manila, the main social service arm of the Catholic Church in the Philippines, is set to hold a Mega Bazaar through its donation-based program, Segunda Mana. The event invites budget-conscious shoppers and sustainability supporters to the Segunda Mana Mega Bazaar 2025, which runs from June 6 to 8 at Level 4, Cinema Lobby of Ayala Malls TriNoma.

Visitors can browse through a wide selection of pre-loved and brand-new items such as clothes, accessories, and household goods—all donated by individuals, celebrities, and businesses. Proceeds will go to Caritas Manila’s Youth Servant Leadership and Education Program (YSLEP), which helps send about 5,000 underprivileged Filipino students to school.

The story of a woman giving birth in harsh conditions at a public hospital, only to be neglected by both the medical staff and her husband—who later brings food only for himself from Jollibee, has captured the attention of thousands online. But as emotional and heartbreaking as it sounds, some elements of the story are raising eyebrows. Could this be a fabricated story designed to stir emotions, and maybe even promote something?

Zsa Zsa Padilla, the Divine Diva, is celebrating her 42nd year in the music industry with the release of a new album, 'Pag Tinadhana, set to drop this Friday (May 16). The veteran singer will also mark the milestone with her concert, Through The Years, on Saturday (May 17) at the Samsung Performing Arts Theater.

Reflecting on her long journey in the industry, Padilla couldn't help but feel nostalgic while performing at the Dolphy Theater, named after her late partner, comedy legend Dolphy. “It brings back so many memories. Performing here feels like he’s still watching over me,” she shared, her voice tinged with emotion.

Excited to perform tracks from her latest album, Padilla revealed that fans can expect familiar hits with fresh arrangements. “You will hear a lot of my hit songs. Para maging kakaiba siya, may mga rearrangements na mangyayari. I’m also introducing to my audience the new sound,” she shared.