It's an honor to share the news about HONOR, as they officially unveil its premium flagship smartphone with Ultra Fusion Photography feature, the HONOR Magic4 Pro on September 27, 6:00 PM. Along with the killer flagship device are 3 smartphones and 2 feature-packed smartwatches.

Year 2022 is an exciting new chapter for HONOR with its successful comeback to the Philippine tech scene last August. The global tech brand is set to open very soon their e-commerce and physical stores nationwide, offering the whole ecosystem of HONOR. One of which is the all-new HONOR Magic4 Pro.

Strong Comeback with HONOR Magic4 Pro

From khaki to navy blue, the policeman image has indeed made a great transformation through the years, and even our perception of the police force has changed too.

With the change of leadership in the Philippine National Police (PNP), everyone expects transformation from its operation to its management. Under the supervision of Chief PNP, PGen Rodolfo S. Azurin, Jr., stakeholders are looking for more accomplishments and positive outcomes with the organization's programs. One of its running program is the Malasakit, Kaayusan, Kapayapaan tungo sa Kaunlaran.

In line with the programs of the PNP, the National Capital Region Police Office (NCRPO's) new Regional Director, PBGen Jonnel C. Estomo, enforces and implements the S.A.F.E. program, which he used when he was still the Provincial Director in Cavite, then it was later on used in Region 5. The SAFE Program stands for Seen Appreciated Felt Extraordinary.

• The Police must be seen.
• All programs must be appreciated by the people.
• All programs must be felt by the people.
• The actions of the Police should be extraordinary.

The program is initiated to enhance the visibility of the police force, to let the people in the community feel its presence, and for the program to be appreciated, not only in major cities but also in the smallest community.

Just a week ago, a lunch meeting was held at the restaurant of the UP University Hotel where PLt Col Dexter Versola, the Spokesperson of NCRPO met with us, bloggers. The main topic of the meeting was to spread through social media the current programs and projects of the PNP, in particular, the NCRPO.

 

TCL Electronics, a leading consumer electronics brand, launched its new 98-inch TCL 4K QLED TV model C735 to Philippine customers. TCL went big in 2021 with its XL Collection of 85-inch Google TVs. The company upped the size ante again, introducing a new 98-inch this year. As a superior QLED 4K entertainment center, the 98-inch C735 is designed to deliver a comprehensive range of entertainment experiences with Google TV and exceptional video gaming performance.

“With the help of deep supply chain vertical integration, TCL has been committed to Quantum Dot Display Technology since 2014. With the exciting momentum driven over the years, now is the perfect time to introduce 2022 TCL QLED TVs to more consumers in different parts of the world,” said Shaoyong Zhang, CEO of TCL Electronics, “We are proud to say that our 2022 TV additions will reinforce TCL’s leading position in the global consumer electronics industry.”

TCL QLED 4K TV C735
Gaming fans are expecting more games that support 120 FPS this year, so the 98-inch C735 has taken a step further by applying 144Hz VRR, providing faster responsiveness, sharper imagery, and smoother gameplay. Whether users are competitive gamers who want to experience demanding high FPS games—or casual gamers, the 144Hz VRR displays can be a huge benefit, giving users an edge, especially in multiplayer games.

To provide users with a convenient game experience, C735 also has an exclusive game mode function. With Game Master, C735 optimizes the display in video game use. It allows all-in-one optimization, for example, turning on functions such as VRR/ALLM is done with one key.

In addition, through the TCL Game Bar, C735 offers users real-time display statistics, aiming aid, toolbox functions, as well as the quick setting dashboard that helps users achieve the ultimate gaming experience.

With Dolby Vision IQ, C735 enhances the demonstration of Dolby exclusive contents, by displaying a greater number of colors, increasing contrast, and boosting brightness levels.

Adding to the cinema experience, the 98-inch C735 supports Dolby Atmos, which places sounds within multi-dimensional space and puts the user in the middle of their favorite sport, TV, movie, or video game.

C735, with a screen size of 98 inches, also has a theatrical-level sound system. Its ONKYO sound system, and Dolby Atmos brings an exceptional immersive audio experience—letting the sound flow around in three dimensions.

C735 also supports both Motion Estimation and Motion Compensation (MEMC) as well as HDMI 2.1 to deliver the best possible smooth imagery and audio for both TV and multimedia. Enhanced with TCL’s proprietary software algorithm, these technologies ensure images are always smooth, even for sports and fast-moving action scenes. With Google TV, it means that users will get hundreds and thousands of content options aggregated across streaming services.

Key features include:
* Product Appearance, functionality, and availability may differ between countries/regions.

 

Interesting news from TCL Electronics, one of the leading consumer electronics brand, has introduced the TCL FreshIN Series air conditioners to the Philippine market—the latest premium addition to the TCL Smart home ecosystem, different from conventional AC, which circulates air inside the house. TCL FreshIN Series features an all-around fresh air system that transports the fresh air from the outdoors to the indoors helping increase the oxygen and humidity level to offer users an unprecedented intimate experience of health and care.

FreshIN Series is available in 1.0HP and 1.5HP models, which can complement any space.

The FreshIN Series includes premium key features, such as its “FreshIN+” that will let you know when the fresh air enters your room with a blue light. The Temperature Balancing feature avoids uncomfortable temperature fluctuations. After the fresh air is drawn in, it will be either cooled down or warmed up to match the level required with ±0.5°C precision control.

FreshIN models feature a high-powered air engine, so you can enjoy up to 60 cubic meters of fresh air per hour, which could easily deliver pure clean air for most indoor spaces.

Air purification has now become a priority for consumers. The FreshIN Series features a highly efficient system using QuadruPuri Filters: the fresh air will pass through 4 different layers (a preliminary filter, a silver ion antibacterial layer, a HEPA high-efficiency filter, and a high-density filter).

TCL FreshIN Series also features Gentle Breeze Mode with more than one thousand micro-holes to create a soft laminar airflow, offering a comfortable breeze without a harsh, direct cold draft.

Connected with the TCL Home App, the FreshIN Series is compatible with Google Assistant, which gives users control of the air conditioner 24/7 with a smartphone or TCL TV with simple voice commands.

Only a clean air conditioner can keep the air in your home fresh. The CleanXpress function reminds you when it’s time to clean and makes it easy to keep it pristine. Controlled through the TCL Home app, the auto clean function is an efficient system that utilizes water molecules in the air to eliminate impurities. And, for effortless manual cleaning, the unit is designed to be taken apart and reassembled quickly.

Key features
FreshIN+
QuadruPuri Filter
Temperature Balancing
Air Engine
Gentle Breeze
Smart Inverter Technology
CleanXpress Innovation
Smart Control (IoT)
Native Style Cooling
360° Airflow
4-Way Airflow
Sleep Mode
Fast Cooling
Deep Clean
Ion Generator

*Product availability, appearance, and functionality may differ between regions. For regional sales information, please consult the TCL representatives in your community.

For more information, please visit: https://www.tcl.com/ph/en/air-conditioners/tac-chsd-fai

 

Singing, laughter, and bayanihan will dominate every weekend as ABS-CBN’s “Everybody, Sing!,” the country’s first community singing game show, marks its return this Saturday (Sept. 24) and Sunday (Sept. 25).

Hosted by Vice Ganda, the Best Entertainment Program Host in the 2021 Asian Academy Creative Awards, “Everybody, Sing!” promises more fun and excitement as 50 contestants who will make up the ‘songbayanan’ guess lyrics for a chance to take home the new jackpot prize amounting to P1 million.

For its second season, more Filipinos will be singing their hearts out in “Everybody, Sing!” including beauticians and mall sales clerks. The program is also currently looking for tattoo artists, twins, farmers, and dentists, among others to serve as contestants as the show aims to support various sectors that are greatly affected by the pandemic.

Vice shared she is excited for the program’s new season saying, “Nakaka-excite kasi ‘yung ‘Everybody, Sing!’ sobrang napamahal sa akin ng programang iyon. Na-attach ako sa staff tapos naging family na rin ‘yun. Tapos ‘yung mga kwento ng mga contestant, nagmarka na rin sa akin ‘yun.”

“Everybody, Sing!” has also touched the hearts of viewers through the stories of hope and perseverance of the contestants especially at the height of the pandemic. Even Vice Ganda couldn’t help but be emotional in some episodes by offering personal financial assistance to contestants.

Viewers can also look forward to Vice Ganda’s eye-catching costumes in the new season. Vice’s stunning costumes went viral on social media last year when she transformed into Princess Diana, Audrey Hepburn, Harley Quinn, Elsa, and Charo Santos.

An original concept of ABS-CBN, “Everybody, Sing!” is a unique Filipino game show that aims to underscore the importance of bayanihan and teamwork in communities especially during this pandemic. The show has been nominated in the Venice TV Awards and Asian Academy Creative Awards in 2021.

Which community will be featured as the first songbayanan? Find out in “Everybody, Sing!” every weekend on A2Z, Kapamilya Channel, Kapamilya Online Live, and TV5. It’s also available on iWantTFC, at TFC IPTV.

For the latest on “Everybody, Sing!” follow @EVERYBODYSINGPH on Facebook, Twitter, and Instagram. For other news, follow @ABSCBNPR on Facebook, Twitter, and Instagram, or visit www.abs-cbn.com/newsroom.

 

When the rainy season comes, most of us in the family sing the children's song "Rain, Rain, Go Away" because we want the rain to go away and come again on another day. But today, it seems that the rainy season is unpredictable because of climate change. Let us do our part, at least in the simplest ways, to help reverse the effect or be resilient to the changing climate.

But we're not going to talk more about climate change, but we're here to discuss the board games we play during the rainy season. So, what do you think are the top three (3) board games commonly played at this time of the year?

There are many board games that we can play and enjoy. Some are easy to play, and other board games are complicated, but all are fun, especially at home during the rainy season.

But before we indulge ourselves in naming which of these board games are on top of our list, let us check out its definition and explanation first. According to Wikipedia, a Board game is defined as tabletop games that are typically pieces that are moved or placed on a pre-marked board or playing surface and often include elements of table, card, role-playing, and miniatures games. Many of these games are competitions between two or more players, and most of these represent real-life situations. Lastly, these board games, basically have different types of rules to be followed to enjoy the game.

So, according to us, here are the Top 3 Board Games for Families during a rainy season.

Scrabble. This board game is the first on our list. It is also one of my favorite board games that really enhances our capability.

It is a word game that basically enhances your vocabulary. Families can enjoy playing this game together. It is played by two or four players, so if you're a family of four that would be great. Players score points by placing tiles on the board forming a word, each tile bears a single letter and each letter has corresponding points. The game board is divided into a 15x15 grid of squares. The tiles must form a simple or complex word in a crossword fashion. It read from left to right in rows or downwards.

To be more acquainted with the game you can always check out its rules online or with the attached paper indicating its production date.

Monopoly. This is the game that teaches us how to invest, budget, and spend. Though it is in a game mode of learning, still, you can learn from it.

It is a multiplayer game that is themed about economics. Meaning, this will teach us about the economic process in a simple way. In the game, each player will roll two dice to move around the board game. The game gives emphasis more on the buying and selling of properties, thus later on monopolizing everything and that's how you win the game.

Snakes and Ladders is the third on our list of board games. Just like Monopoly, Snakes and Ladders use dice and board with boxes to move around, the only difference between monopoly and snakes and ladders is the use of paper money as means of barter.

When the players roll dice and navigate the board. Landing on a ladder means advancing a square further up the board while landing on a snake means they have to go back to a previous square. The game aims to reach the final square. This game is a race that's based on sheer luck and is popular with children.

These three board games are our choices that families can play together, especially during the gloomy and wet weather or the rainy season.

With the advances in technology, board games are moving out of the board and into the digital world. If you're tired of playing the usual board games or if you're going solo and wanted to have the old school board games, better play in the digital world. The net is a vast resource. All you have to do is search!

 

As I move a year higher on my time here on Earth, let me share some significant meaning or some information about the number 21. All are listed in no particular order.

• Don't you know that 21 is considered a triangle number – it is the sum of the first six whole numbers (1+2+3+4+5+6=21).

• I don't know much about the Fibonacci sequence but you check it out in google to know more about it, accordingly, 21 is the eighth number in the Fibonacci sequence, where each number is the sum of the two preceding ones.

• This is new to me, a shape with 21 sides is called a icosikaihenagon.

• If you're not convinced check out the elements table, 21 is the atomic number of the chemical element scandium.

• The summer and winter solstices take place (usually) on June 21 and December 21 respectively.

• 21 is the minimum voting age in Kuwait, Lebanon, Oman, Samoa, Singapore, the Solomon Islands, Tokelau (an independent territory of New Zealand), and Tonga.

• 21 is the age of majority – or the time when you’re legally an adult – in Bahrain, Cameroon, Cote D’Ivoire, Egypt, Eswatini, Gabon, Grenada, Honduras, Kuwait, Lesotho, Madagascar, Namibia, Samoa, Singapore, and the UAE. But it is considered a “major” birthday in many countries and cultures, and many people throw a big party to celebrate.

• There is a lake in the US state of Minnesota called Twentyone Lake.

• Twenty-one, or vingt-un/vingt-et-un (“21” in French) is the name of card game in which players try to collect cards whose values add up to 21, or as close as possible. It’s the basis of the popular casino game, blackjack, which is the focus of …

• If you like movies, the 2008 heist movie 21 is inspired by the true story of the MIT Blackjack Team, a group of US university students who used card-counting techniques to beat casinos at blackjack.

• This is interesting, there are 21 spots or dots on a standard, six-sided dice.

• For music lovers and for an Adele avid fan, 21 is the title of Adele’s six-time Grammy-winning second album, which features songs like Rolling in the Deep, and Someone Like You. She was 21 years old when she released it.

• Another thing about music, Twenty One Pilots is a popular American rock duo.

• Continuing about music, 21 Guns is a 2009 song by punk-rock band Green Day that questions war and patriotism

• A 21-gun salute is a military way to honor royalty or world leaders.

• In history, between 1717 and 1816, a British coin called a guinea was made up of 21 shillings. (Until the 1970s, shillings still existed; there were 20 shillings in a pound and 12 pence in one shilling. It was a confusing time.)

• The flag of Kurdistan features a sun with 21 rays.

• A game of badminton ends when a player reaches 21 points.

• In a game of ping pong, it is used to be played until the score of 21 but that rule was changed by the ITTF in 2001.

• Three-on-three basketball, or the 3x3 street ball, is a single game period of 10 minutes, with the winner the first team to score 21 points (or be closest to 21 at the end of 10 minutes).

• In Philippines history, Martial Law was declared two (2) times in the entire archipelago, and both declarations were done on September 21.

• On September 21, a boy named Marco Polo was born.

 

The leading e-commerce platform in Southeast Asia and Taiwan continues to create memorable shopping experiences at 9.9 Super Shopping Day. Boosted by increased shopper traffic and support from Shopee's platform tools, top local sellers sold 6 times more items on 9 September than on an average day. These seller offerings in turn created more value for customers, who snapped up the best promotions and mas mura prices on items ranging from their daily essentials to the latest gadgets.

Shopee’s 9.9 Super Shopping Day brings more benefits to Filipinos by providing buyers with convenient shopping experiences at the best deals, while helping sellers grow their businesses. Martin Yu, Director at Shopee Philippines shared, “We are committed to benefit online shoppers, by bringing them more joy, value, and excitement every 9.9. This drives us to use our platform to deliver the best value for money with our Mas Mura sa Shopee* offers, and to explore other equally fulfilling possibilities that serve the evolving needs of customers and businesses alike, especially as we gear towards another meaningful year-end shopping season.”

Shoppers secured daily essentials at better deals

Shopee worked with sellers to curate a wide assortment of ₱1 and ₱49 deals, helping users get their money’s worth when they shopped their everyday essentials in Home & Living, Health & Personal Care, and Women's Apparel during 9.9. Filipinos were keen to maximize the available deals in acquiring their daily necessities, with one shopper saving as much as ₱200,000 for essential back-to-school items like a new laptop, laptop accessories, and desk accessories.

Businesses achieved more traffic and a big boost to their sales

Local sellers took advantage of 9.9 to grow their businesses, with one top local merchant from Valenzuela City selling over 400,000 packs of face masks on 9 September alone. Another fashion accessories seller used Shopee Live to engage with their followers, gaining 80,000 views during their 9.9 livestream. Meanwhile, leading brands Uni-Care, Unilever Beauty, and Maybelline also saw a boost in orders as shoppers looked to Shopee for their go-to branded parenting essentials, personal care products, and beauty must-haves.

Shopee’s in-app features brought more value and entertainment to all users

Shoppers were treated to plentiful days of fun from August 26, leading up to a star-studded TV special on September 9. Countless users tuned in to Shopee livestreams 87 million times and engaged with in-app games for over 16 million total plays throughout the 9.9 period.

ShopeePay brought users more convenience and rewards

Filipinos continued to enjoy seamless, value-for-money payments as they took advantage of ShopeePay's ₱1 Load & Data promos, with purchases tripling on 9.9 compared to a regular day. Local shoppers also used ShopeePay to pay off their wish list items on mobile phone accessories, skincare products, and kitchenware sets while payment transactions with various billers doubled during the super shopping day.

To stay updated on the latest mas mura deals and promos, download the Shopee app from leading app stores and follow Shopee Philippines on Facebook, Twitter, Instagram, TikTok, and YouTube.

 

The kilig-tawa story of Malta, played by Herlene Budol, and her sweet but quirky romance with the incredibly handsome Sieg, portrayed by Joseph Marco, sent romcom fans in frenzy throughout the series. Many could relate to the twists and turns a woman’s heart goes through in learning to love herself and be open to the love of another.

“Ang Babae” increasingly appealed to young and young-at-heart viewers and morphed into a massive online sensation. After all, it was a feel-good series with cliffhanger moments, racking up more views and leaving heady fans wanting more after each exciting episode.

On top of their effusive support gleaned from each episode’s comments, fans also drove “Ang Babae” content to hit status on TikTok. As seen in all the videos labeled under the #angbabaesalikodngfacemask hashtag, followers expressed their own creativity and enthusiasm on TikTok.

Fan edits of lead characters Malta and Sieg, as well as clips of their favorite scenes garnered over 11 million views on TikTok, spreading the kilig and laughter to more enthusiastic fans and potential viewers who eventually latched on to the show.

The TikTok trend backs up the numbers as it shows the amazing dedication “Ang Babae” fans display. They might as well brace for a second season, considering the finale’s last scene: just when Sieg proposed marriage to Malta, her childhood ‘crush’ pops up in her life.

Vincent Co, President of Puregold Price Club, Inc., is justifiably proud of the company’s unique retailtainment initiative. “We are very happy with the success of ‘Ang Babae sa Likod ng Face Mask,’ ” says Co.

“We could not have done this without the wonderful cast as led by Herlene Budol and Joseph Marco; the entire production crew; and the followers that viewed ‘Ang Babae’ week after week and spread the word about this mini series,” he affirms. “We hope to bring more panalo stories and entertainment to all our viewers and customers in the future.”

You heard that right! You can get awesome discounts with S&R’s PISO SALE, exclusively available via MetroMart App and website. From September 16-19, 2022, select items can be purchased for only ₱1.00 when you order and get it delivered via MetroMart across select branches of S&R.

The S&R PISO SALE promo will have various items available for a limited time per day, so stay tuned and make sure to add to cart right away. These items include Spam and Prem luncheon meats, Yakult, bottled drinks, milk, potato chips, and more.

All MetroMart customers can avail this promo, with or without an S&R membership card.

“Christmas and the holiday season play a very important part in the lives of Filipino families. Our MetroMart family is very excited to help kick off the holiday season at the start of the 100 days countdown to Christmas with the S&R Piso Sale, and other upcoming promos and events.” Stefano Fazzini, CEO and co-founder of MetroMart, said.

The S&R Piso Sale promo is applicable to New and Existing Users of MetroMart. A min. spend of ₱2k is required in order to avail the 1-peso sale items. Only completed checkout of orders within the sale period can avail the discounted items.

New to MetroMart? Get a ₱200 discount for a minimum order of ₱2k. Use the promo code “MMNEW” on the MetroMart app or website upon checkout. This is applicable across all stores and supermarkets for New customers, valid for one-time use until October 16, 2022.

MetroMart is the #1 online grocery delivery service in the Philippines. Our grocery partners include S&R (with or no membership card required), Robinsons Supermarket, Landmark, The Marketplace, Shopwise, All Day Supermarket, Merrymart, Super8 Grocery Warehouse, Ever Supermarket, UltraMega Supermarket, and over 500+ specialty store retailers like Pet Express, Baby Company, Toy Kingdom, Toys”R”Us, National Book Store, Office Warehouse, Southstar Drug and AllDay Rx. Customers can order from their favorite stores on the MetroMart app and have it delivered to their door in 2 hours! For more updates on MetroMart, like and follow us on Facebook and Instagram at @metromartph. Order groceries online or download the app via https://bit.ly/DownloadNowMM

 

"Once an artist, always an artist," maybe this is a phrase that I could define Jay Justiniani, the former vocalist of Cueshe and now the lead vocals for the band "Fireflies." After seven (7) years and the onslaught of Covid19, Jay is back to singing, and this time he sings with the "Fireflies" band.

Early this September, a gig happened in Fiyo Bagi Restaurant and Bar. It is the relaunched of the "Fireflies" band together with a new set of band members. The current members of the group were composed of Junjie Dosdos, the keyboardist when he was in Cueshe, now Fireflies' songwriter and rhythm guitarist. JC Del Rosario IV is also a songwriter and bassist for the band. RM Tolentino, the drummer. Pat Galut, the lead guitarist. Of course, Jay Justiniani, Cueshe's former vocalist and now the lead vocals of the group "Fireflies."

Right after a few song performances of the group, which include pieces from the former band where everyone is familiar with Jay singing, a press conference was held together with some bloggers and media present. It was exclusive enough for a small number of individuals and platforms to cover print, TV, and online.

Centuries ago, the basis for development and progress were buildings, water systems, trade, and colonies. Now, electricity is one of the major components to consider in development. For one reason, almost all of the machines, equipment, vehicles, and devices are run by electricity. Productions can't run without the power of electricity.

At present, electricity plays a huge role in our daily lives. From home to work, we all use electricity. It has been the power that runs our machines and equipment. Though we can live without electricity, our economy won't make it.

 

Pelikulove, a multi-arts portal which aims to provide arts education and a platform for artistic and socially-relevant content, is launching the first-of-its-kind “Shout Out Festival (Maghayag at Lumikha)” Online Festival from September 19 to 25, 2022.

In cooperation with the National Commission on Culture and the Arts, the “Shout Out Festival” is a seven-day online festival of short films and stage plays, a culminating activity of the enrollees of the Pelikulove master classes of National Artist for Film and Broadcast Arts Ricky Lee, and Palanca Hall of Fame awardee Rody Vera. The works are produced in cooperation with regional theater and film organizations and can be viewed for free at pelikulove.com beginning September 19.

There are three sets of works to be showcased; each set is composed of three productions.

Set A features the short films “Libro for Ransom” tackling the theft of Jose Rizal’s masterpieces written by Ralph Morales and directed by Arjanmar Rebeta, “Cooking with Love” written by Viva Andrada O’Flynn and directed by Delfin Castillo, and “When a Manananggal Loves a Man” by Raymund T. Barcelon and directed by Neil Azcuna of Integrated Performing Arts Group off MSU-Iligan Institute of Technology.

SM Prime Holdings, Inc., one of Southeast Asia’s leading integrated property developers and leading conservation organization World Wild Fund for Nature (WWF) Philippines have entered a collaboration in adopting a more robust reporting framework to address the climate crisis.   

This is a major partnership of WWF with a Philippine company towards the development of a bespoke program towards decarbonization.  

Sustainability at SM Prime is at the core of its corporate identity. SM Prime is at the forefront of spearheading sustainable practices as well as setting records in pioneering programs to consciously protect the environment and strongly focus on resilience in its developments.  

Under the partnership, SM Prime will adopt the Corporates for a Better Planet Initiative (CBPI), WWF-Philippines’ flagship program that provides an actionable framework for organizations to operate sustainably within the paradigm of the climate crisis.   

“We are delighted to work with WWF Philippines on this sustainable journey. Focusing sustainability within the context of the Philippines ensures that our strategies and projects are highly material, efficient and more responsive in addressing local concerns surrounding resilience and adaptation. We need to be one with the worldwide community to achieve this and we need to work with global experts to get this right,” SM Prime President Jeffrey C. Lim said.  

Climate change is one of the most pressing and defining global issues today. The Philippines currently ranks third globally when it comes to climate change vulnerability. In relation to its geographical location, it is more exposed to altering intensities of climate change manifested through erratic weather systems and natural calamities. These risks are rife with complexity and uncertainty and organizations typically fail to properly assess their implications. The CBPI program takes a holistic approach towards this pivotal issue, addressing these risks from a custom-built, science-based perspective.   

By partnering with the WWF, SM Prime will be able to enhance and determine climate change solutions that will be reflected through responsible and transparent reporting.   

The first phase of CBPI involves gauging where SM Prime stands in its sustainability initiatives and setting a science-based target in line with the Paris Agreement’s goal of limiting global warming to 1.5°C compared to pre-industrial levels. SM Prime published its first Integrated Report in 2021 under the Integrated Reporting Framework which provides an overview of our value creation model — how we seek to create value for our stakeholders by contributing to national progress through investments and interventions critical to the country’s socio-economic growth.  

As a champion of climate action in the Philippines, our partnership with WWF adds another enhancement to transparent reporting by ensuring greenhouse gas (GHG) computations are accurate and use appropriate methodologies.  

With the need to broaden efforts to protect the environment, this partnership forms part of group-wide efforts under the SM Green Movement that aims to improve the quality of life of communities through sustainable solutions to promote a green planet, green living and a green culture.  

SM Prime’s partnership with WWF dates back to 2007 under Hamilo Coast, its leisure resort development in Nasugbu, Batangas.  

WWF closely monitors the health and viability of the Hamilo Coast area including three of its coves designated as Marine Protected Areas (MPAs)—the Pico de Loro, Etayo and Santelmo.  

In recognition of its conservation efforts, Hamilo Coast was cited by WWF-Philippines as its longest standing Sustainability Partner in 2020.